Brandwave

Robomow vs WORX:Which is more popular by branded search?

In August 2026, WORX had more branded searches than Robomow among robot mowers worldwide. WORX was estimated to have 145K branded searches compared to Robomow’s 5.4K, and held a 6.1% Share of Search versus Robomow’s 0.23%. These are worldwide searches for English-language branded terms.

Share of Search among robot mowers worldwide in August 2026Which is more popular in search, Robomow or WORX?
Robomow0.23%5.4K searches
vs
WORX6.1%145K searches

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Which is more popular in search, Robomow or WORX?

Compare the robot mowers shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Robomow and WORX among robot mowers worldwide, by month

Share of Search by month for WORX, Robomow. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaSegwayGardenaMammotionWORXRobomow
Oct 202558.9%24.6%7.4%4.1%4.8%0.2%
Nov 202552.4%27.1%8.1%6.5%5.6%0.22%
Dec 202551.3%32.5%8%3.6%4.4%0.14%
Jan 202655.3%28.9%7.1%4.6%4%0.15%
Feb 202657.6%24.6%9%4.1%4.5%0.24%
Mar 202650.8%20.1%11%10.6%7.1%0.36%
Apr 202649.7%19%10.4%12.5%7.9%0.42%
May 202647.6%17.9%12%14.5%7.5%0.39%
Jun 202646.4%21.9%12%12.2%7.2%0.39%
Jul 202646.2%27%12.1%8.2%6.3%0.26%
Aug 202647.9%28.4%10.4%7%6.1%0.23%
Sep 2026——————

How has the Robomow and WORX comparison changed over the last 12 months?

  • WORX was ahead of Robomow in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Robomow’s estimated Share of Search among robot mowers worldwide moved from 0.2% to 0.23%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
  • Across the 11 months ending August 2026, WORX’s estimated Share of Search among robot mowers worldwide moved from 4.8% to 6.1%, and its estimated monthly branded searches moved from 108K to 145K.

How did search popularity change for robot mowers worldwide in August 2026?

  1. WORX’s estimated Share of Search among robot mowers worldwide has lost ground for 3 months in a row, from 7.5% to 6.1% in August 2026.

  2. Estimated monthly branded searches for Robomow worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Robomow’s and WORX’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Robomow

1 branded search term

  • robomow

WORX

9 branded search terms

  • landroid
  • lawn mower worx
  • robot mower worx
  • robotic lawn mower worx
  • worx
  • worx com
  • worx landroid
  • worx landroid vision
  • worx robot lawn mower

How the Brand Demand Index is measured

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