Brandwave

Respond.io vs WATI:Which is more popular?

In September 2026, WATI had more branded searches than Respond.io among WhatsApp business platforms worldwide. WATI had about 92,400 branded searches, while Respond.io had 22,200. WATI made up 27.7% of all WhatsApp business platform searches we track, and Respond.io accounted for 6.6%. When we asked ChatGPT and Google AI Overviews about WhatsApp business platforms, WATI appeared in three of the five answers and Respond.io in two. Respond.io and WATI were each mentioned first in one of the two answers.

Among WhatsApp business platforms worldwide in September 2026

Who do people search for more?

WATI, about 4 searches for every 1 for Respond.io

WATI 92.4K searchesRespond.io 22.2K searches

Who does AI mention more?

WATI, mentioned in 3 of 5 answers, Respond.io in 2

WATI in 3 of 5Respond.io in 2 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Respond.io first in 1WATI first in 1

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Top WhatsApp business platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, WATI was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Respond.io was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Respond.io and WATI were each listed first in one of the two answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WATI1st
  2. Respond.io1st
  3. Twilio3rd
  4. AiSensy–
  5. Gupshup–
  6. Interakt–
  7. Gallabox–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Twilio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • WATI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Respond.io2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AiSensy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gupshup0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Interakt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gallabox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about WhatsApp business platforms

5 answers

  • Asked ChatGPT

    “Which WhatsApp business platform should I use?”

    1. 1WATI
    2. 2Respond.io
    3. 3Twilio

  • Asked ChatGPT

    “What are the best WhatsApp Business API providers?”

    1. 1Respond.io
    2. 2WATI
    3. 3Twilio

  • Asked ChatGPT

    “What's the best WhatsApp marketing tool for a small business?”

    1. 1WATI
    2. 2Twilio

  • Searched Google, AI Overview

    “whatsapp business api”

    1. 1Twilio

  • Searched Google, AI Overview

    “twilio whatsapp”

    1. 1Twilio

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Respond.io or WATI more popular in search?

This chart shows how often people search Google for Respond.io and WATI by name. Each line represents a brand's share of searches for all seven WhatsApp business platforms we track, month by month, from English-language searches worldwide.

Respond.io and WATI among WhatsApp business platforms worldwide, by month

Share of searches by month for WATI, Respond.io. The figures are in the table below the chart.

View monthly share of searches table
MonthWATIAiSensyGupshupInteraktRespond.ioTwilioGallabox
Oct 202528.2%15%33.4%12.3%4.5%3.7%3%
Nov 202529.5%15.7%28.6%12.8%5.7%3.8%3.8%
Dec 202528.7%18.6%27.8%12.5%5.6%3%3.7%
Jan 202626.5%21.1%25.8%14.1%6.3%3.4%2.8%
Feb 202627.9%18.1%27.1%14.8%5.4%3.6%3%
Mar 202627.3%17.8%26.6%14.5%6.5%4.3%2.9%
Apr 202631.2%16.8%25.2%13.8%6.2%4.1%2.8%
May 202627.3%17.8%26.6%14.5%6.5%4.3%2.9%
Jun 202627%17.6%26.3%14.4%7.9%3.5%3.5%
Jul 202627%17.6%26.3%14.4%7.9%3.5%3.5%
Aug 202626%20.8%25.5%13.9%7.6%3.4%2.8%
Sep 202627.7%22.1%22.1%14.8%6.6%3.6%3%

How has the Respond.io and WATI comparison changed over the last 12 months?

3 findings
  • WATI was ahead of Respond.io in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Respond.io’s share of searches among WhatsApp business platforms worldwide moved from 4.5% to 6.6%, and its estimated monthly branded searches moved from 14.8K to 22.2K.
  • Across the 12 months ending September 2026, WATI’s share of searches among WhatsApp business platforms worldwide moved from 28.2% to 27.7%, and its estimated monthly branded searches moved from 92.9K to 92.4K.

How did search popularity change for WhatsApp business platforms worldwide in September 2026?

2 changes

  1. In September 2026, WATI gained share of searches among WhatsApp business platforms worldwide, from 26% to 27.7%.

  2. In September 2026, Respond.io lost share of searches among WhatsApp business platforms worldwide, from 7.6% to 6.6%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Respond.io’s and WATI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Respond.io

1 branded search term

  • respond.io

WATI

2 branded search terms

  • wati
  • wati io

How the Brand Demand Index is measured

Other head-to-heads among WhatsApp business platforms

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