Brandwave

Relay vs Tide:Which is more popular?

In September 2026, Relay had more branded searches than Tide among business bank account providers worldwide. Relay had about 26,600 branded searches, while Tide had 15,800. Relay made up 3.4% of all business bank account provider searches we track, and Tide accounted for 2%. When we asked ChatGPT and Google AI Overviews about business bank account providers, Relay appeared in three of the five answers and Tide in none.

Among business bank account providers worldwide in September 2026

Who do people search for more?

Relay, about 68% more searches than Tide

Relay 26.6K searchesTide 15.8K searches

Who does AI mention more?

Relay, mentioned in 3 of 5 answers, Tide in 0

Relay in 3 of 5Tide in 0 of 5

Who does AI recommend more?

Relay, the only one of the two named

Relay first in 3Tide never named

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Top business bank account providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Relay was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Tide did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bluevine1st
  2. Mercury2nd
  3. Chase2nd
  4. Relay2nd
  5. Monzo–
  6. Chime–
  7. Tide–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bluevine3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mercury3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Chase3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Relay3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Monzo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chime0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tide0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about business bank account providers

5 answers
  • Asked ChatGPT

    “Which business bank account provider should I switch to?”

    1. 1Bluevine
    2. 2Relay
    3. 3Chase
    4. 4Mercury
  • Asked ChatGPT

    “What are the best business bank account providers?”

    1. 1Bluevine
    2. 2Chase
    3. 3Mercury
    4. 4Relay
  • Asked ChatGPT

    “What's the best business bank account provider for a small business?”

    1. Searched Google, AI Overview

      “best business bank account”

      1. 1Bluevine
      2. 2Mercury
      3. 3Relay
      4. 4Chase
    2. Searched Google, AI Overview

      “small business bank account”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

      Is Relay or Tide more popular in search?

      This chart shows how often people search Google for Relay and Tide by name. Each line represents a brand's share of searches for all seven business bank account providers we track, month by month, from English-language searches worldwide.

      Relay and Tide among business bank account providers worldwide, by month

      Share of searches by month for Relay, Tide. The figures are in the table below the chart.

      View monthly share of searches table
      MonthMonzoBluevineMercuryChaseChimeRelayTide
      Oct 202559%10.1%8.2%8.2%8.2%3.6%2.6%
      Nov 202556.4%11.7%9.6%7.8%7.8%3.6%3.1%
      Dec 202555.1%11.6%9.5%9.5%7.7%4.2%2.5%
      Jan 202661.8%9.3%9.3%7.6%6.2%3.5%2.4%
      Feb 202655%11%11%9%7.3%3.9%2.8%
      Mar 202654.5%11.5%11.5%9.4%6.3%4.3%2.4%
      Apr 202652.7%11.2%11.2%9.2%9.2%4%2.4%
      May 202655.1%12%9.8%9.8%6.5%4.3%2.5%
      Jun 202653.5%13.2%10.8%8.8%7.2%3.9%2.8%
      Jul 202657.2%12.2%10%8.2%6.7%3.6%2.1%
      Aug 202662%10.8%8.8%7.2%5.9%3.3%1.9%
      Sep 202661.2%11.5%9.4%6.3%6.3%3.4%2%

      How has the Relay and Tide comparison changed over the last 12 months?

      3 findings
      • Relay was ahead of Tide in every measured month of the 12 months ending September 2026.
      • Across the 12 months ending September 2026, Relay’s share of searches among business bank account providers worldwide moved from 3.6% to 3.4%, and its estimated monthly branded searches held steady at 26.6K.
      • Across the 12 months ending September 2026, Tide’s share of searches among business bank account providers worldwide moved from 2.6% to 2%, and its estimated monthly branded searches moved from 19.4K to 15.8K.

      How did search popularity change for business bank account providers worldwide in September 2026?

      1 change
      1. Estimated monthly branded searches for Tide worldwide fell 18.6% over 12 measured months, from 19.4K to 15.8K in September 2026.

      How are branded searches counted?

      4 search terms

      Brandwave collects information about searches that people make online using Relay’s and Tide’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Relay

      2 branded search terms

      • relay bank
      • relayfi

      Tide

      2 branded search terms

      • tide bank
      • tide business bank

      How the Brand Demand Index is measured

      Other head-to-heads among business bank account providers

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      Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.