Reftab vs Snipe-IT:Which is more popular by branded search?
In August 2026, Snipe-IT had more branded searches than Reftab among IT asset management platforms worldwide. Snipe-IT was estimated to have 27.3K branded searches compared to Reftab’s 2.4K, and held a 46.2% Share of Search versus Reftab’s 4.1%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Reftab or Snipe-IT?
Compare services and tools used to track and manage business IT assets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Snipe-IT, Reftab. The figures are in the table below the chart.
View monthly share of search table
| Month | Snipe-IT | Lansweeper | Asset Panda | Reftab | AssetSonar |
|---|---|---|---|---|---|
| Oct 2025 | 41.2% | 41% | 12.3% | 4.5% | 1.1% |
| Nov 2025 | 45.7% | 37.3% | 11.2% | 5% | 0.81% |
| Dec 2025 | 44.9% | 36.6% | 13.5% | 4% | 0.97% |
| Jan 2026 | 45% | 36.6% | 13.5% | 3.9% | 0.97% |
| Feb 2026 | 44.8% | 36.8% | 13.5% | 3.9% | 0.97% |
| Mar 2026 | 49.6% | 33.1% | 12.2% | 4.4% | 0.72% |
| Apr 2026 | 46.2% | 37.6% | 11.3% | 4% | 0.82% |
| May 2026 | 49.9% | 33.4% | 12.3% | 3.6% | 0.88% |
| Jun 2026 | 50% | 33.3% | 12.2% | 3.6% | 0.88% |
| Jul 2026 | 47.6% | 38.7% | 9.6% | 3.5% | 0.68% |
| Aug 2026 | 46.2% | 37.6% | 11.3% | 4.1% | 0.81% |
| Sep 2026 | — | — | — | — | — |
How has the Reftab and Snipe-IT comparison changed over the last 12 months?
3 findings
- Snipe-IT was ahead of Reftab in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Reftab’s estimated Share of Search among IT asset management platforms worldwide moved from 4.5% to 4.1%, and its estimated monthly branded searches moved from 3.6K to 2.4K.
- Across the 11 months ending August 2026, Snipe-IT’s estimated Share of Search among IT asset management platforms worldwide moved from 41.2% to 46.2%, and its estimated monthly branded searches moved from 33.4K to 27.3K.
How did search popularity change for IT asset management platforms worldwide in August 2026?
2 changes
In August 2026, Reftab gained estimated Share of Search among IT asset management platforms worldwide, from 3.5% to 4.1%.
In August 2026, Snipe-IT lost estimated Share of Search among IT asset management platforms worldwide, from 47.6% to 46.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Reftab’s and Snipe-IT’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.