Brandwave

Razor vs Retrospec:Which is more popular?

In September 2026, Razor had more branded searches than Retrospec among kids scooter and balance bike brands worldwide. Razor had about 90,500 branded searches, while Retrospec had 14,800. Razor made up 20.7% of all kids scooter and balance bike brand searches we track, and Retrospec accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about kids scooter and balance bike brands, Razor and Retrospec each appeared in two of the five answers. Razor was mentioned before Retrospec in two out of three answers that named either.

Among kids scooter and balance bike brands worldwide in September 2026

Who do people search for more?

Razor, about 6 searches for every 1 for Retrospec

Razor 90.5K searchesRetrospec 14.8K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Razor in 2 of 5Retrospec in 2 of 5

Who does AI recommend more?

Razor, named ahead of Retrospec in 2 of 3 answers

Razor first in 2Retrospec first in 1

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Top kids scooter and balance bike brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Razor and Retrospec were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Razor was listed before Retrospec in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Micro Scooters1st
  2. Strider2nd
  3. Razor3rd
  4. Hornit4th
  5. Woom5th
  6. Globber6th
  7. Retrospec7th
  8. Wishbone–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Strider4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Micro Scooters4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Woom3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Razor2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Globber2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Retrospec2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hornit2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wishbone0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about kids scooter and balance bike brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Razor or Retrospec more popular in search?

This chart shows how often people search Google for Razor and Retrospec by name. Each line represents a brand's share of searches for all eight kids scooter and balance bike brands we track, month by month, from English-language searches worldwide.

Razor and Retrospec among kids scooter and balance bike brands worldwide, by month

Share of searches by month for Razor, Retrospec. The figures are in the table below the chart.

View monthly share of searches table
MonthWishboneRazorStriderMicro ScootersWoomGlobberRetrospecHornit
Oct 202533.2%22.1%12.2%12.8%10%6.7%2.4%0.72%
Nov 202527.2%18.2%12.2%19.1%12.2%8.2%2.4%0.48%
Dec 202522.1%27.2%14.9%15.8%10%6.7%3%0.48%
Jan 202643.1%15.9%15.9%9.2%7.1%5.8%2.6%0.41%
Feb 202631.6%17.4%17.4%10.1%11.6%7.8%3.5%0.69%
Mar 202627%18.1%14.8%13%14.8%8.1%3.6%0.48%
Apr 202624.8%20.2%16.6%11.9%13.6%9.1%3.3%0.53%
May 202628.1%23%12.6%11%12.6%8.4%3.8%0.61%
Jun 202626%26%14.2%10.4%11.6%7.8%3.5%0.56%
Jul 202626.7%26.7%12%10.5%12%8%3.6%0.57%
Aug 202627.8%22.6%15.2%10.8%12.4%6.8%3.7%0.6%
Sep 202625.1%20.7%16.9%14.5%11.3%7.6%3.4%0.66%

How has the Razor and Retrospec comparison changed over the last 12 months?

3 findings

How did search popularity change for kids scooter and balance bike brands worldwide in September 2026?

2 changes
  1. In September 2026, Razor lost share of searches among kids scooter and balance bike brands worldwide, from 22.6% to 20.7%.

  2. Estimated monthly branded searches for Retrospec worldwide rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Razor’s and Retrospec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Razor

1 branded search term

  • razor scooter

Retrospec

1 branded search term

  • retrospec

How the Brand Demand Index is measured

Other head-to-heads among kids scooter and balance bike brands

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