Brandwave

Quit Genius vs Reframe:Which is more popular by branded search?

In August 2026, Reframe had more branded searches than Quit Genius among sobriety apps worldwide. Reframe was estimated to have 8.1K branded searches compared to Quit Genius’ 170, and held a 29.2% Share of Search versus Quit Genius’ 0.61%. These are worldwide searches for English-language branded terms.

Share of Search among sobriety apps worldwide in August 2026Which is more popular in search, Quit Genius or Reframe?
Quit Genius0.61%170 searches
vs
Reframe29.2%8.1K searches

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Which is more popular in search, Quit Genius or Reframe?

Compare the apps people use to track sobriety. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Quit Genius and Reframe among sobriety apps worldwide, by month

Share of Search by month for Reframe, Quit Genius. The figures are in the table below the chart.

View monthly share of search table
MonthI Am SoberReframeSober TimeQuit GeniusTempest
Oct 202564.5%28.8%4.4%2.1%0.31%
Nov 202565%29%4.4%1.4%0.22%
Dec 202565%29%4.4%1.4%0.22%
Jan 202665.2%29.1%4.7%0.94%0.15%
Feb 202672.8%21.7%4%1.3%0.2%
Mar 202673.6%21.9%3.3%1.1%0.13%
Apr 202665.8%29.5%3.6%0.95%0.11%
May 202669%25.2%5%0.8%0.11%
Jun 202665.3%29.2%4.7%0.61%0.14%
Jul 202664.6%28.9%5.7%0.61%0.11%
Aug 202665.3%29.2%4.7%0.61%0.11%
Sep 2026—————

How has the Quit Genius and Reframe comparison changed over the last 12 months?

  • Reframe was ahead of Quit Genius in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Quit Genius’ estimated Share of Search among sobriety apps worldwide moved from 2.1% to 0.61%, and its estimated monthly branded searches moved from 480 to 170.
  • Across the 11 months ending August 2026, Reframe’s estimated Share of Search among sobriety apps worldwide moved from 28.8% to 29.2%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

How did search popularity change for sobriety apps worldwide in August 2026?

  1. Estimated monthly branded searches for Reframe worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.

  2. Estimated monthly branded searches for Quit Genius worldwide fell 64.6% over 11 measured months, from 480 to 170 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Quit Genius’ and Reframe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Quit Genius

1 branded search term

  • quit genius

Reframe

1 branded search term

  • reframe app

How the Brand Demand Index is measured

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