PwC vs Screwfix:Which is searched more?
In September 2026, Screwfix had more branded searches than PwC among fire Extinguisher brands worldwide. Screwfix was estimated to have 4.1M branded searches compared to PwC’s 1.9K, and held a 43.2% Share of Search versus PwC’s 0.02%. These are worldwide searches for English-language branded terms.
Follow PwC vs Screwfix and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, PwC or Screwfix?
Compare the fire extinguisher brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Screwfix, PwC. The figures are in the table below the chart.
View monthly share of search table
| Month | Bunnings | Screwfix | MINI | Kidde | First Alert | PwC |
|---|---|---|---|---|---|---|
| Oct 2025 | 44.3% | 44.3% | 10.8% | 0.29% | 0.2% | <0.01% |
| Nov 2025 | 44.3% | 44.3% | 10.8% | 0.29% | 0.2% | <0.01% |
| Dec 2025 | 53.3% | 35.6% | 10.6% | 0.29% | 0.19% | <0.01% |
| Jan 2026 | 44.3% | 44.3% | 10.8% | 0.36% | 0.24% | <0.01% |
| Feb 2026 | 43.3% | 43.3% | 12.9% | 0.35% | 0.19% | <0.01% |
| Mar 2026 | 39.5% | 48.2% | 11.8% | 0.32% | 0.21% | <0.01% |
| Apr 2026 | 39.5% | 48.2% | 11.8% | 0.32% | 0.21% | <0.01% |
| May 2026 | 34.8% | 52% | 12.7% | 0.34% | 0.19% | <0.01% |
| Jun 2026 | 34.8% | 52% | 12.7% | 0.28% | 0.23% | <0.01% |
| Jul 2026 | 34.8% | 52% | 12.7% | 0.28% | 0.23% | <0.01% |
| Aug 2026 | 34.8% | 51.9% | 12.7% | 0.28% | 0.28% | 0.01% |
| Sep 2026 | 43.2% | 43.2% | 12.9% | 0.35% | 0.29% | 0.02% |
How has the PwC and Screwfix comparison changed over the last 12 months?
3 findings
- Screwfix was ahead of PwC in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, PwC’s estimated Share of Search among fire Extinguisher brands worldwide moved from <0.01% to 0.02%, and its estimated monthly branded searches moved from 720 to 1.9K.
- Across the 12 months ending September 2026, Screwfix’s estimated Share of Search among fire Extinguisher brands worldwide moved from 44.3% to 43.2%, and its estimated monthly branded searches moved from 5M to 4.1M.
How did search popularity change for fire Extinguisher brands worldwide in September 2026?
3 changes
In September 2026, Bunnings overtook Screwfix to become the leader among fire Extinguisher brands worldwide, with 43.2% estimated Share of Search.
In September 2026, Screwfix lost estimated Share of Search among fire Extinguisher brands worldwide, from 51.9% to 43.2%.
Estimated monthly branded searches for PwC worldwide rose 163.9% over 12 measured months, from 720 to 1.9K in September 2026.
Other head-to-heads among fire Extinguisher brands
How each brand is measured
Brandwave collects information about searches that people make online using PwC’s and Screwfix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.