Brandwave

Fire Extinguisher brands:Which are searched most?

Bunnings and Screwfix share the highest estimated Share of Search among fire Extinguisher brands worldwide, at 43.2% in September 2026. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bunnings43.2%
  2. Screwfix43.2%
  3. MINI12.9%
  4. Kidde0.35%
  5. First Alert0.29%
  6. PwC0.02%

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Share of SearchLeaderboard

Compare the fire extinguisher brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among fire Extinguisher brands worldwide, by month

Share of Search by month for Bunnings, Screwfix, MINI. The figures are in the table below the chart.

View monthly share of search table
MonthBunningsScrewfixMINIKiddeFirst AlertPwC
Oct 202544.3%44.3%10.8%0.29%0.2%<0.01%
Nov 202544.3%44.3%10.8%0.29%0.2%<0.01%
Dec 202553.3%35.6%10.6%0.29%0.19%<0.01%
Jan 202644.3%44.3%10.8%0.36%0.24%<0.01%
Feb 202643.3%43.3%12.9%0.35%0.19%<0.01%
Mar 202639.5%48.2%11.8%0.32%0.21%<0.01%
Apr 202639.5%48.2%11.8%0.32%0.21%<0.01%
May 202634.8%52%12.7%0.34%0.19%<0.01%
Jun 202634.8%52%12.7%0.28%0.23%<0.01%
Jul 202634.8%52%12.7%0.28%0.23%<0.01%
Aug 202634.8%51.9%12.7%0.28%0.28%0.01%
Sep 202643.2%43.2%12.9%0.35%0.29%0.02%

This month’s ranking, September 2026

  1. 1.Bunnings

    43.2%

    Moved from 2nd to 1st. 4.1M estimated branded searches, +22.1% vs prior month. Share +8.4 points.

  2. 2.Screwfix

    43.2%

    Moved from 1st to 2nd. 4.1M estimated branded searches, -18.2% vs prior month. Share -8.7 points.

  3. 3.MINI

    12.9%

    Held 3rd. 1.2M estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Kidde

    0.35%

    Moved from 5th to 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.1 points.

  5. Moved from 4th to 5th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.PwC

    0.02%

    Held 6th. 1.9K estimated branded searches, +46.2% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among fire Extinguisher brands worldwide?

Bunnings and Screwfix share the highest estimated Share of Search among fire Extinguisher brands worldwide, at 43.2% in September 2026.

Global fire Extinguisher brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bunnings44.3% → 43.2%53.3%Dec 202534.8%Aug 20261st
Screwfix44.3% → 43.2%52%Jun 202635.6%Dec 20252nd
MINI10.8% → 12.9%12.9%Feb 202610.6%Dec 20253rd
Kidde0.29% → 0.35%0.36%Jan 20260.28%Aug 20264th
First Alert0.2% → 0.29%0.29%Sep 20260.19%May 20265th
PwC<0.01% → 0.02%0.02%Sep 2026<0.01%Dec 20256th

Each finding as a sentence

  • Across the 12 months ending September 2026, Bunnings’ estimated Share of Search among fire Extinguisher brands worldwide decreased from 44.3% to 43.2%.
  • Across the 12 months ending September 2026, Screwfix’s estimated Share of Search among fire Extinguisher brands worldwide decreased from 44.3% to 43.2%.
  • Across the 12 months ending September 2026, MINI’s estimated Share of Search among fire Extinguisher brands worldwide increased from 10.8% to 12.9%.
  • Across the 12 months ending September 2026, Bunnings’ estimated Share of Search among fire Extinguisher brands worldwide peaked at 53.3% in December 2025 and was lowest at 34.8% in August 2026.
  • Across the 12 months ending September 2026, Screwfix’s estimated Share of Search among fire Extinguisher brands worldwide peaked at 52% in June 2026 and was lowest at 35.6% in December 2025.
  • Across the 12 months ending September 2026, MINI’s estimated Share of Search among fire Extinguisher brands worldwide peaked at 12.9% in February 2026 and was lowest at 10.6% in December 2025.
  • Across the 12 months ending September 2026, Kidde, First Alert and PwC held steady: their estimated Share of Search among fire Extinguisher brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for fire Extinguisher brands worldwide in September 2026?

  1. In September 2026, Bunnings overtook Screwfix to become the leader among fire Extinguisher brands worldwide, with 43.2% estimated Share of Search.

  2. In September 2026, Screwfix lost estimated Share of Search among fire Extinguisher brands worldwide, from 51.9% to 43.2%.

  3. In September 2026, Kidde rose from 5th to 4th among fire Extinguisher brands worldwide.

  4. In September 2026, First Alert fell from 4th to 5th among fire Extinguisher brands worldwide.

  5. Estimated monthly branded searches for PwC worldwide rose 163.9% over 12 measured months, from 720 to 1.9K in September 2026.

How the Brand Demand Index is measured

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