Brandwave

Proto vs Wilton:Which is searched more?

In September 2026, Proto had more branded searches than Wilton among dead blow hammer brands worldwide. Proto was estimated to have 9.9K branded searches compared to Wilton’s 50, and held a 0.44% Share of Search versus Wilton’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among dead blow hammer brands worldwide in September 2026Which is more popular in search, Proto or Wilton?
Proto0.44%9.9K searches
vs
Wilton<0.01%50 searches

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Which is more popular in search, Proto or Wilton?

Compare the dead blow hammer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Proto and Wilton among dead blow hammer brands worldwide, by month

Share of Search by month for Proto, Wilton. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeCraftsmanTektonStanleyProtoWilton
Oct 202586%9.4%2.3%1.9%0.38%<0.01%
Nov 202585.6%9.4%2.3%2.3%0.38%<0.01%
Dec 202583.8%11.3%2.3%2.3%0.37%<0.01%
Jan 202681.3%13.4%2.7%2.2%0.44%<0.01%
Feb 202679.3%15.9%2.6%1.8%0.43%<0.01%
Mar 202676.3%18.8%2.5%2.1%0.41%<0.01%
Apr 202679.2%15.9%2.6%1.8%0.43%0.04%
May 202679.3%15.9%2.6%1.8%0.43%<0.01%
Jun 202678.9%15.9%2.6%2.1%0.43%<0.01%
Jul 202676.5%15.4%5.6%2.1%0.41%<0.01%
Aug 202677.6%15.6%3.8%2.6%0.42%<0.01%
Sep 202680.8%13.3%3.3%2.2%0.44%<0.01%

How has the Proto and Wilton comparison changed over the last 12 months?

  • Proto was ahead of Wilton in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Proto’s estimated Share of Search among dead blow hammer brands worldwide moved from 0.38% to 0.44%, and its estimated monthly branded searches held steady at 9.9K.
  • Across the 12 months ending September 2026, Wilton’s estimated Share of Search among dead blow hammer brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 40 to 50.

How did search popularity change for dead blow hammer brands worldwide in September 2026?

  1. Estimated monthly branded searches for Wilton worldwide rose 25% over 12 measured months, from 40 to 50 in September 2026.

Other head-to-heads among dead blow hammer brands

How each brand is measured

Brandwave collects information about searches that people make online using Proto’s and Wilton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Proto

1 branded search term

  • proto tools

Wilton

1 branded search term

  • wilton dead blow hammer

How the Brand Demand Index is measured

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