Brandwave

PRINCE2 vs Scrum Alliance:Which is searched more?

In August 2026, Scrum Alliance had more branded searches than PRINCE2 among project management certifications worldwide. Scrum Alliance was estimated to have 18.1K branded searches compared to PRINCE2’s 14.8K, and held a 37.3% Share of Search versus PRINCE2’s 30.5%. These are worldwide searches for English-language branded terms.

Share of Search among project management certifications worldwide in August 2026Which is more popular in search, PRINCE2 or Scrum Alliance?
PRINCE230.5%14.8K searches
vs
Scrum Alliance37.3%18.1K searches

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Which is more popular in search, PRINCE2 or Scrum Alliance?

Compare the project management certifications operations teams choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

PRINCE2 and Scrum Alliance among project management certifications worldwide, by month

Share of Search by month for Scrum Alliance, PRINCE2. The figures are in the table below the chart.

View monthly share of search table
MonthScrum AlliancePRINCE2
Oct 202541.2%27.5%
Nov 202542.2%28.2%
Dec 202542.1%28.1%
Jan 202638.2%31.3%
Feb 202637.3%30.4%
Mar 202637.2%30.3%
Apr 202637.4%30.5%
May 202635.6%29.1%
Jun 202635.7%29.2%
Jul 202637.4%30.5%
Aug 202637.3%30.5%
Sep 2026——

How has the PRINCE2 and Scrum Alliance comparison changed over the last 12 months?

How did search popularity change for project management certifications worldwide in August 2026?

  1. Estimated monthly branded searches for Scrum Alliance worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

  2. Estimated monthly branded searches for PRINCE2 worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using PRINCE2’s and Scrum Alliance’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

PRINCE2

1 branded search term

  • prince2 certification

Scrum Alliance

1 branded search term

  • scrum alliance

How the Brand Demand Index is measured

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