Premier Equine vs Purple:Which is searched more?
In September 2026, Purple had more branded searches than Premier Equine among saddle Pad brands worldwide. Purple was estimated to have 269K branded searches compared to Premier Equine’s 22.2K, and held a 2.1% Share of Search versus Premier Equine’s 0.17%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Premier Equine or Purple?
Compare the saddle pad brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Purple, Premier Equine. The figures are in the table below the chart.
View monthly share of search table
| Month | Orange | Hermès | Best Western | Purple | Ogilvy | Premier Equine | Impact | WeatherBeeta |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 58.7% | 32.3% | 6.4% | 1.7% | 0.7% | 0.14% | 0.04% | 0.02% |
| Nov 2025 | 58.9% | 32.4% | 5.3% | 2.5% | 0.58% | 0.17% | 0.04% | 0.02% |
| Dec 2025 | 55.4% | 37.3% | 5% | 1.6% | 0.55% | 0.11% | 0.04% | <0.01% |
| Jan 2026 | 58.8% | 32.3% | 6.4% | 1.7% | 0.58% | 0.14% | 0.04% | 0.01% |
| Feb 2026 | 57.4% | 31.6% | 7.6% | 2.5% | 0.69% | 0.14% | 0.05% | <0.01% |
| Mar 2026 | 58.2% | 32.1% | 6.3% | 2.5% | 0.57% | 0.14% | 0.04% | <0.01% |
| Apr 2026 | 53.6% | 36.1% | 7.1% | 2.3% | 0.65% | 0.13% | 0.05% | <0.01% |
| May 2026 | 53.3% | 35.9% | 7.1% | 2.8% | 0.64% | 0.13% | 0.05% | <0.01% |
| Jun 2026 | 53.8% | 36.2% | 7.2% | 1.9% | 0.65% | 0.13% | 0.05% | <0.01% |
| Jul 2026 | 53.9% | 36.3% | 7.2% | 1.9% | 0.53% | 0.11% | 0.05% | <0.01% |
| Aug 2026 | 53.7% | 36.1% | 7.1% | 2.3% | 0.53% | 0.13% | 0.05% | <0.01% |
| Sep 2026 | 57.6% | 31.7% | 7.7% | 2.1% | 0.69% | 0.17% | 0.05% | <0.01% |
How has the Premier Equine and Purple comparison changed over the last 12 months?
3 findings
- Purple was ahead of Premier Equine in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Premier Equine’s estimated Share of Search among saddle Pad brands worldwide moved from 0.14% to 0.17%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Purple’s estimated Share of Search among saddle Pad brands worldwide moved from 1.7% to 2.1%, and its estimated monthly branded searches moved from 268K to 269K.
How did search popularity change for saddle Pad brands worldwide in September 2026?
0 changes
Neither Premier Equine nor Purple moved beyond provider rounding among saddle Pad brands in September 2026.
Other head-to-heads among saddle Pad brands
How each brand is measured
Brandwave collects information about searches that people make online using Premier Equine’s and Purple’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Premier Equine
1 branded search term
- premier equine
Purple
7 branded search terms
- bed purple
- mattress purple
- purple harmony
- purple rejuvenate
- purple restore
- purple restore plus
- purple restore premier
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