Brandwave

Pexels vs Storyblocks:Which is more popular by branded search?

In August 2026, Pexels had more branded searches than Storyblocks among stock footage libraries worldwide. Pexels was estimated to have 2.2M branded searches compared to Storyblocks’ 90.5K, and held a 47.8% Share of Search versus Storyblocks’ 1.9%. These are worldwide searches for English-language branded terms.

Share of Search among stock footage libraries worldwide in August 2026Which is more popular in search, Pexels or Storyblocks?
Pexels47.8%2.2M searches
vs
Storyblocks1.9%90.5K searches

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Which is more popular in search, Pexels or Storyblocks?

Compare the libraries creators license video footage from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Pexels and Storyblocks among stock footage libraries worldwide, by month

Share of Search by month for Pexels, Storyblocks. The figures are in the table below the chart.

View monthly share of search table
MonthPexelsShutterstockGetty ImagesEnvato ElementsStoryblocks
Oct 202539.6%32.4%18.1%7.9%2%
Nov 202543.7%29.2%16.6%8.8%1.8%
Dec 202543.8%29.3%16.4%8.8%1.8%
Jan 202644.6%29.8%16.5%7.3%1.8%
Feb 202647.2%25.8%17.6%7.8%1.6%
Mar 202643%28.7%19.5%7.1%1.7%
Apr 202647%25.7%17.8%7.7%1.9%
May 202647.8%26.2%18%6.4%1.6%
Jun 202642.8%28.7%19.7%7%1.7%
Jul 202645.4%24.7%20.7%7.5%1.8%
Aug 202647.8%26%17.9%6.4%1.9%
Sep 2026—————

How has the Pexels and Storyblocks comparison changed over the last 12 months?

  • Pexels was ahead of Storyblocks in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Pexels’ estimated Share of Search among stock footage libraries worldwide moved from 39.6% to 47.8%, and its estimated monthly branded searches moved from 2.7M to 2.2M.
  • Across the 11 months ending August 2026, Storyblocks’ estimated Share of Search among stock footage libraries worldwide moved from 2% to 1.9%, and its estimated monthly branded searches moved from 135K to 90.5K.

How did search popularity change for stock footage libraries worldwide in August 2026?

  1. In August 2026, Pexels gained estimated Share of Search among stock footage libraries worldwide, from 45.4% to 47.8%.

  2. Estimated monthly branded searches for Storyblocks worldwide fell 33% over 11 measured months, from 135K to 90.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Pexels’ and Storyblocks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pexels

1 branded search term

  • pexels

Storyblocks

1 branded search term

  • storyblocks

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.