Brandwave

How popular isPexels in search?

In August 2026, there were an estimated 2.2M branded searches for Pexels worldwide which is down 18.2% over the last 11 months. Pexels holds 47.8% estimated Share of Search among stock footage libraries worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Pexels47.8%
  2. Shutterstock26%
  3. Getty Images17.9%
  4. Envato Elements6.4%
  5. Storyblocks1.9%
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Which stock footage libraries compete with Pexels?

Pexels against stock footage libraries worldwide, by month

Share of Search by month for Pexels, Shutterstock, Getty Images, Envato Elements. The figures are in the table below the chart.

View monthly share of search table
MonthPexelsShutterstockGetty ImagesEnvato ElementsStoryblocks
Oct 202539.6%32.4%18.1%7.9%2%
Nov 202543.7%29.2%16.6%8.8%1.8%
Dec 202543.8%29.3%16.4%8.8%1.8%
Jan 202644.6%29.8%16.5%7.3%1.8%
Feb 202647.2%25.8%17.6%7.8%1.6%
Mar 202643%28.7%19.5%7.1%1.7%
Apr 202647%25.7%17.8%7.7%1.9%
May 202647.8%26.2%18%6.4%1.6%
Jun 202642.8%28.7%19.7%7%1.7%
Jul 202645.4%24.7%20.7%7.5%1.8%
Aug 202647.8%26%17.9%6.4%1.9%
Sep 2026—————

  1. 1.Pexels

    47.8%

    Held 1st. 2.2M estimated branded searches, 0% vs prior month. Share +2.4 points.

  2. 2.Shutterstock

    26%

    Held 2nd. 1.2M estimated branded searches, 0% vs prior month. Share +1.3 points.

  3. 3.Getty Images

    17.9%

    Held 3rd. 837K estimated branded searches, -17.9% vs prior month. Share -2.8 points.

  4. 4.Envato Elements

    6.4%

    Held 4th. 301K estimated branded searches, -18.2% vs prior month. Share -1 points.

  5. 5.Storyblocks

    1.9%

    Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between Pexels and its closest rivals

How has branded search demand for Pexels changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Pexels worldwide fell from 2.7M to 2.2M.
  • Across the 11 months ending August 2026, Pexels’ estimated Share of Search among stock footage libraries worldwide increased from 39.6% to 47.8%.
  • Across the 11 months ending August 2026, Pexels’ estimated Share of Search among stock footage libraries worldwide peaked at 47.8% in May 2026 and was lowest at 39.6% in October 2025.

How did search popularity change for stock footage libraries worldwide in August 2026?

  1. In August 2026, Pexels gained estimated Share of Search among stock footage libraries worldwide, from 45.4% to 47.8%.

  2. In August 2026, Shutterstock gained estimated Share of Search among stock footage libraries worldwide, from 24.7% to 26%.

  3. In August 2026, Getty Images lost estimated Share of Search among stock footage libraries worldwide, from 20.7% to 17.9%.

  4. In August 2026, Envato Elements lost estimated Share of Search among stock footage libraries worldwide, from 7.5% to 6.4%.

  5. Estimated monthly branded searches for Storyblocks worldwide fell 33% over 11 measured months, from 135K to 90.5K in August 2026.

How is Pexels measured?

Brandwave collects information about searches that people make online using Pexels’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • pexels

Do you work for Pexels? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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