Brandwave

PBS LearningMedia vs Tes:Which is more popular?

In September 2026, Tes had more branded searches than PBS LearningMedia among teacher resource platforms worldwide. Tes had about 33,100 branded searches, while PBS LearningMedia had 14,800. Tes made up 0.05% of all teacher resource platform searches we track, and PBS LearningMedia accounted for 0.02%. When we asked ChatGPT and Google AI Overviews about teacher resource platforms, PBS LearningMedia appeared in three of the four answers and Tes in none.

Among teacher resource platforms worldwide in September 2026

Who do people search for more?

Tes, about 2 searches for every 1 for PBS LearningMedia

Tes 33.1K searchesPBS LearningMedia 14.8K searches

Who does AI mention more?

PBS LearningMedia, mentioned in 3 of 4 answers, Tes in 0

PBS LearningMedia in 3 of 4Tes in 0 of 4

Who does AI recommend more?

PBS LearningMedia, the only one of the two named

PBS LearningMedia first in 3Tes never named

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Top teacher resource platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, PBS LearningMedia was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Tes did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Teachers Pay Teachers1st
  2. Share My Lesson2nd
  3. PBS LearningMedia3rd
  4. Twinkl4th
  5. Khan Academy5th
  6. Kahoot!–
  7. Nearpod–
  8. Tes–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Teachers Pay Teachers4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Khan Academy3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • PBS LearningMedia3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Share My Lesson3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Twinkl2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kahoot!0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nearpod0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Tes0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about teacher resource platforms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is PBS LearningMedia or Tes more popular in search?

This chart shows how often people search Google for PBS LearningMedia and Tes by name. Each line represents a brand's share of searches for all eight teacher resource platforms we track, month by month, from English-language searches worldwide.

PBS LearningMedia and Tes among teacher resource platforms worldwide, by month

Share of searches by month for Tes, PBS LearningMedia. The figures are in the table below the chart.

View monthly share of searches table
MonthKahoot!Khan AcademyTeachers Pay TeachersTwinklNearpodTesPBS LearningMediaShare My Lesson
Oct 202571.9%14.3%7.9%2.9%2.9%0.04%0.02%<0.01%
Nov 202571.7%14.4%7.9%3.5%2.4%0.05%0.02%<0.01%
Dec 202576.7%12.6%6.9%2.1%1.7%0.05%0.02%<0.01%
Jan 202669.7%14%9.4%3.4%3.4%0.08%0.03%<0.01%
Feb 202674.2%12.2%8.1%3%2.4%0.04%0.02%<0.01%
Mar 202673.3%12%8.1%3.6%2.9%0.05%0.03%<0.01%
Apr 202675.7%12.4%6.8%2.5%2.5%0.05%0.04%<0.01%
May 202678.1%10.5%7%2.6%1.7%0.05%0.06%<0.01%
Jun 202680.2%10.8%4.8%3.2%0.79%0.07%0.04%<0.01%
Jul 202663.8%23.5%7%4.7%0.77%0.07%0.03%<0.01%
Aug 202658.7%21.6%14.4%2.9%2.4%0.03%0.03%<0.01%
Sep 202668.1%16.6%9.2%3.4%2.7%0.05%0.02%<0.01%

How has the PBS LearningMedia and Tes comparison changed over the last 12 months?

3 findings

How did search popularity change for teacher resource platforms worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for PBS LearningMedia worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using PBS LearningMedia’s and Tes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

PBS LearningMedia

2 branded search terms

  • pbs learning media
  • pbs learningmedia

Tes

1 branded search term

  • tes resources

How the Brand Demand Index is measured

Other head-to-heads among teacher resource platforms

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