Pass vs Picdrop:Which is more popular?
In September 2026, Picdrop had more branded searches than Pass among photographer client gallery platforms worldwide. Picdrop had about 40,500 branded searches, while Pass had 6,990. Picdrop made up 3.6% of all photographer client gallery platform searches we track, and Pass accounted for 0.63%. When we asked ChatGPT and Google AI Overviews about photographer client gallery platforms, Picdrop appeared in three of the five answers and Pass in none.
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Top photographer client gallery platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Picdrop was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Pass did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Pixieset5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pic-Time5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ShootProof4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
CloudSpot4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Picdrop3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zenfolio3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
SmugMug1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pass0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about photographer client gallery platforms
5 answers
Asked ChatGPT
“Which client gallery platform for photographers should I use?”
Asked ChatGPT
“What are the best client gallery platforms for photographers?”
Asked ChatGPT
“What's the best client gallery platform for photographers for client photo delivery?”
Searched Google, AI Overview
“online gallery for photographers”
Searched Google, AI Overview
“client proofing gallery”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Pass or Picdrop more popular in search?
This chart shows how often people search Google for Pass and Picdrop by name. Each line represents a brand's share of searches for all eight photographer client gallery platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Picdrop, Pass. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pixieset | Pic-Time | SmugMug | Picdrop | ShootProof | Zenfolio | CloudSpot | Pass |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.2% | 15.8% | 12.3% | 3.6% | 3% | 2% | 1.1% | 0.92% |
| Nov 2025 | 62.5% | 16% | 10.3% | 3.7% | 3.7% | 1.7% | 1.1% | 0.94% |
| Dec 2025 | 63.4% | 16.4% | 10.5% | 3.8% | 2.6% | 1.7% | 0.95% | 0.78% |
| Jan 2026 | 61.6% | 15.9% | 12.5% | 3.7% | 2.5% | 2% | 1.1% | 0.76% |
| Feb 2026 | 57.4% | 17.9% | 14.1% | 4.2% | 2.8% | 1.9% | 1% | 0.7% |
| Mar 2026 | 61.5% | 15.8% | 12.5% | 3.6% | 3% | 1.7% | 1.1% | 0.76% |
| Apr 2026 | 63.7% | 16.4% | 10.6% | 3.8% | 2.6% | 1.4% | 0.95% | 0.65% |
| May 2026 | 63.4% | 16.4% | 10.6% | 3.8% | 2.5% | 1.4% | 1.2% | 0.78% |
| Jun 2026 | 65% | 17% | 9% | 3.9% | 2.1% | 1.4% | 0.97% | 0.65% |
| Jul 2026 | 65.1% | 17% | 8.9% | 3.8% | 2.1% | 1.4% | 0.97% | 0.65% |
| Aug 2026 | 63.7% | 16.4% | 10.6% | 3.8% | 2.6% | 1.4% | 0.95% | 0.65% |
| Sep 2026 | 61.4% | 19.3% | 10.3% | 3.6% | 2.5% | 1.3% | 0.91% | 0.63% |
How has the Pass and Picdrop comparison changed over the last 12 months?
3 findings
- Picdrop was ahead of Pass in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Pass’ share of searches among photographer client gallery platforms worldwide moved from 0.92% to 0.63%, and its estimated monthly branded searches moved from 10.3K to 7K.
- Across the 12 months ending September 2026, Picdrop’s share of searches among photographer client gallery platforms worldwide held steady at 3.6%, and its estimated monthly branded searches held steady at 40.5K.
How did search popularity change for photographer client gallery platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Pass worldwide fell 32.1% over 12 measured months, from 10.3K to 7K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Pass’ and Picdrop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among photographer client gallery platforms
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