Brandwave

Photographer client gallery platforms:Which brands are most popular in search?

In August 2026, Pixieset was the most searched among photographer client gallery platforms worldwide, with an estimated 695K branded searches and 66.8% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Pixieset66.8%
  2. Pic-Time16.1%
  3. SmugMug11.2%
  4. ShootProof2.7%
  5. Zenfolio1.5%
  6. CloudSpot1%
  7. Pass0.67%

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Share of SearchLeaderboard

Compare online gallery, proofing, and print-sales platforms that professional photographers use to deliver photos to clients, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among photographer client gallery platforms worldwide, by month

Share of Search by month for Pixieset, Pic-Time, SmugMug, ShootProof. The figures are in the table below the chart.

View monthly share of search table
MonthPixiesetPic-TimeSmugMugShootProofZenfolioCloudSpotPass
Oct 202564.1%15.5%13%3.1%2.1%1.2%0.95%
Nov 202565.5%15.8%10.9%3.9%1.8%1.2%0.97%
Dec 202566.5%16.1%11.1%2.7%1.8%1%0.81%
Jan 202664.5%15.6%13.1%2.6%2.2%1.2%0.78%
Feb 202660.5%17.7%14.9%2.9%2%1.1%0.73%
Mar 202664.4%15.5%13.2%3.1%1.8%1.2%0.78%
Apr 202666.8%16.1%11.2%2.7%1.5%1%0.67%
May 202666.5%16.1%11.2%2.7%1.5%1.2%0.81%
Jun 202668.4%16.6%9.5%2.3%1.5%1%0.68%
Jul 202668.5%16.5%9.5%2.2%1.5%1%0.68%
Aug 202666.8%16.1%11.2%2.7%1.5%1%0.67%
Sep 2026———————

This month’s ranking, August 2026

  1. 1.Pixieset

    66.8%

    held 1st · 695K estimated branded searches · +0.05% vs prior month · -1.7 points

  2. 2.Pic-Time

    16.1%

    held 2nd · 168K estimated branded searches · 0% vs prior month · -0.4 points

  3. 3.SmugMug

    11.2%

    held 3rd · 117K estimated branded searches · +21.7% vs prior month · +1.8 points

  4. 4.ShootProof

    2.7%

    held 4th · 27.7K estimated branded searches · +21.8% vs prior month · +0.4 points

  5. 5.Zenfolio

    1.5%

    held 5th · 15.5K estimated branded searches · +0.13% vs prior month · 0 points

  6. 6.CloudSpot

    1%

    held 6th · 10.6K estimated branded searches · +1.1% vs prior month · 0 points

  7. 7.Pass

    0.67%

    held 7th · 7K estimated branded searches · +1.9% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among photographer client gallery platforms worldwide?

In August 2026, Pixieset was the most searched among photographer client gallery platforms worldwide, with an estimated 695K branded searches and 66.8% estimated Share of Search within this set. Pic-Time is in 2nd place, 50.7 percentage points behind at 16.1% Share of Search.

Global photographer client gallery platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Pixieset64.1% → 66.8%68.5%Jul 202660.5%Feb 20261st
Pic-Time15.5% → 16.1%17.7%Feb 202615.5%Oct 20252nd
SmugMug13% → 11.2%14.9%Feb 20269.5%Jul 20263rd
ShootProof3.1% → 2.7%3.9%Nov 20252.2%Jul 20264th
Zenfolio2.1% → 1.5%2.2%Jan 20261.5%Aug 20265th
CloudSpot1.2% → 1%1.2%May 20261%Apr 20266th
Pass0.95% → 0.67%0.97%Nov 20250.67%Apr 20267th

Each finding as a sentence

  • Across the 11 months ending August 2026, Pixieset’s estimated Share of Search among photographer client gallery platforms worldwide increased from 64.1% to 66.8%.
  • Across the 11 months ending August 2026, Pic-Time’s estimated Share of Search among photographer client gallery platforms worldwide increased from 15.5% to 16.1%.
  • Across the 11 months ending August 2026, SmugMug’s estimated Share of Search among photographer client gallery platforms worldwide decreased from 13% to 11.2%.
  • Across the 11 months ending August 2026, Zenfolio’s estimated Share of Search among photographer client gallery platforms worldwide decreased from 2.1% to 1.5%.
  • Across the 11 months ending August 2026, Pixieset’s estimated Share of Search among photographer client gallery platforms worldwide peaked at 68.5% in July 2026 and was lowest at 60.5% in February 2026.
  • Across the 11 months ending August 2026, Pic-Time’s estimated Share of Search among photographer client gallery platforms worldwide peaked at 17.7% in February 2026 and was lowest at 15.5% in October 2025.
  • Across the 11 months ending August 2026, SmugMug’s estimated Share of Search among photographer client gallery platforms worldwide peaked at 14.9% in February 2026 and was lowest at 9.5% in July 2026.
  • Across the 11 months ending August 2026, ShootProof’s estimated Share of Search among photographer client gallery platforms worldwide peaked at 3.9% in November 2025 and was lowest at 2.2% in July 2026.
  • Across the 11 months ending August 2026, ShootProof, CloudSpot and Pass held steady: their estimated Share of Search among photographer client gallery platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for photographer client gallery platforms worldwide in August 2026?

  1. In August 2026, SmugMug gained estimated Share of Search among photographer client gallery platforms worldwide, from 9.5% to 11.2%.

  2. In August 2026, Pixieset lost estimated Share of Search among photographer client gallery platforms worldwide, from 68.5% to 66.8%.

  3. Estimated monthly branded searches for Zenfolio worldwide fell 33.2% over 11 measured months, from 23.2K to 15.5K in August 2026.

  4. Estimated monthly branded searches for Pass worldwide fell 32.1% over 11 measured months, from 10.3K to 7K in August 2026.

  5. Estimated monthly branded searches for ShootProof worldwide fell 18.2% over 11 measured months, from 33.9K to 27.7K in August 2026.

  6. Estimated monthly branded searches for CloudSpot worldwide fell 17.2% over 11 measured months, from 12.8K to 10.6K in August 2026.

How the Brand Demand Index is measured

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