Brandwave

Nordic Naturals vs Nutramax:Which is searched more?

In September 2026, Nordic Naturals had more branded searches than Nutramax among pet supplement brands worldwide. Nordic Naturals had about 90,500 branded searches, while Nutramax had 2,400. Nordic Naturals made up 39.6% of all pet supplement brand searches we track, and Nutramax accounted for 1%. These are worldwide searches for English-language branded terms.

Share of searches among pet supplement brands worldwide in September 2026Is Nordic Naturals or Nutramax more popular in search?
Nordic Naturals39.6%90.5K searches
vs
Nutramax1%2.4K searches

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Is Nordic Naturals or Nutramax more popular in search?

Compare the pet supplement brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nordic Naturals and Nutramax among pet supplement brands worldwide, by month

Share of searches by month for Nordic Naturals, Nutramax. The figures are in the table below the chart.

View monthly share of searches table
MonthNordic NaturalsPurina Pro Plan Veterinary SupplementsZesty PawsPetHonestyVetriScienceNaturVetNutramaxVetIQ
Oct 202539.8%37.5%11.9%3.6%2.9%1.9%1.1%1.3%
Nov 202542.7%33.5%12.8%3.8%3.1%2.1%0.9%1.1%
Dec 202543.1%34.9%10.6%3.9%3.1%2.6%0.91%0.91%
Jan 202643.8%34.7%10.8%3.2%3.2%2.2%1.2%0.96%
Feb 202644%34.5%10.8%3.2%3.2%2.1%1.2%0.92%
Mar 202644.3%34%10.9%3.3%3.3%2.2%1.2%0.97%
Apr 202644.4%34.1%10.9%3.3%3.3%2.2%0.97%0.97%
May 202641.9%34%12.6%3.1%3.8%2.5%1.1%1.1%
Jun 202641.8%34%12.5%3%3.7%2.5%1.3%1.1%
Jul 202639.4%37.8%11.8%2.9%3.5%2.3%1.3%1%
Aug 202639.1%38.6%11.7%2.9%3.5%1.9%1.3%1%
Sep 202639.6%39%11.9%2.9%2.9%1.9%1%0.83%

How has the Nordic Naturals and Nutramax comparison changed over the last 12 months?

3 findings

How did search popularity change for pet supplement brands worldwide in September 2026?

0 changes

Neither Nordic Naturals nor Nutramax moved beyond provider rounding among pet supplement brands in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Nordic Naturals’ and Nutramax’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nordic Naturals

1 branded search term

  • nordic naturals

Nutramax

1 branded search term

  • nutramax labs

How the Brand Demand Index is measured

Other head-to-heads among pet supplement brands

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