Ninja vs Salter:Which is searched more?
In September 2026, Salter had more branded searches than Ninja among egg poacher brands worldwide. Salter was estimated to have 45.5K branded searches compared to Ninja’s 140, and held a 13.4% Share of Search versus Ninja’s 0.04%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ninja or Salter?
Compare the egg poacher brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Salter, Ninja. The figures are in the table below the chart.
View monthly share of search table
| Month | Cuisinart | Sunbeam | Salter | Ninja |
|---|---|---|---|---|
| Oct 2025 | 64% | 24.6% | 11.4% | 0.03% |
| Nov 2025 | 74.4% | 17.6% | 8% | 0.02% |
| Dec 2025 | 74.8% | 17.5% | 7.7% | 0.03% |
| Jan 2026 | 72% | 18.7% | 9.3% | 0.03% |
| Feb 2026 | 64.5% | 22.8% | 12.6% | 0.05% |
| Mar 2026 | 66.8% | 22.7% | 10.5% | 0.04% |
| Apr 2026 | 59.6% | 27.6% | 12.7% | 0.04% |
| May 2026 | 63.1% | 25.3% | 11.7% | 0.02% |
| Jun 2026 | 63.6% | 24.4% | 12.1% | 0.01% |
| Jul 2026 | 67% | 21.9% | 11% | 0.01% |
| Aug 2026 | 64% | 24.5% | 11.5% | 0.02% |
| Sep 2026 | 62.8% | 23.8% | 13.4% | 0.04% |
How has the Ninja and Salter comparison changed over the last 12 months?
3 findings
- Salter was ahead of Ninja in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ninja’s estimated Share of Search among egg poacher brands worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches moved from 110 to 140.
- Across the 12 months ending September 2026, Salter’s estimated Share of Search among egg poacher brands worldwide moved from 11.4% to 13.4%, and its estimated monthly branded searches held steady at 45.5K.
How did search popularity change for egg poacher brands worldwide in September 2026?
2 changes
In September 2026, Salter gained estimated Share of Search among egg poacher brands worldwide, from 11.5% to 13.4%.
Estimated monthly branded searches for Ninja worldwide rose 27.3% over 12 measured months, from 110 to 140 in September 2026.
Other head-to-heads among egg poacher brands
How each brand is measured
Brandwave collects information about searches that people make online using Ninja’s and Salter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.