Nike vs Rush Athletics:Which is more popular by branded search?

Name: Nike vs Rush Athletics: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Nike had more branded searches than Rush Athletics among jump rope brands worldwide. Nike was estimated to have 20.4M branded searches compared to Rush Athletics’ 1.6K, and held a 49.8% Share of Search versus Rush Athletics’ <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among jump rope brands worldwide in August 2026Which is more popular in search, Nike or Rush Athletics?

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Which is more popular in search, Nike or Rush Athletics?

Compare the jump rope brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nike and Rush Athletics among jump rope brands worldwide, by month

Month	Adidas	Nike	Rogue Fitness	Crossrope	Rush Athletics
Oct 2025	44.7%	55%	0.3%	0.03%	<0.01%
Nov 2025	44.9%	54.8%	0.3%	0.03%	<0.01%
Dec 2025	44.9%	54.8%	0.3%	0.03%	<0.01%
Jan 2026	39.9%	59.8%	0.32%	0.04%	<0.01%
Feb 2026	44.7%	55%	0.3%	0.03%	<0.01%
Mar 2026	44.9%	54.8%	0.3%	0.03%	<0.01%
Apr 2026	44.7%	54.9%	0.36%	0.03%	<0.01%
May 2026	49.8%	49.8%	0.33%	0.03%	<0.01%
Jun 2026	49.8%	49.8%	0.33%	0.03%	<0.01%
Jul 2026	49.8%	49.8%	0.33%	0.02%	<0.01%
Aug 2026	49.8%	49.8%	0.33%	0.02%	<0.01%
Sep 2026	—	—	—	—	—

How has the Nike and Rush Athletics comparison changed over the last 12 months?

3 findings

Nike was ahead of Rush Athletics in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Nike’s estimated Share of Search among jump rope brands worldwide moved from 55% to 49.8%, and its estimated monthly branded searches held steady at 20.4M.
Across the 11 months ending August 2026, Rush Athletics’ estimated Share of Search among jump rope brands worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 1.6K.

How did search popularity change for jump rope brands worldwide in August 2026?

0 changes

Neither Nike nor Rush Athletics moved beyond provider rounding among jump rope brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Nike’s and Rush Athletics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.