Nathan vs Raidlight:Which is more popular?
In September 2026, Raidlight had more branded searches than Nathan among hydration vests worldwide. Raidlight had about 14,800 branded searches, while Nathan had 6,070. Raidlight made up 6.4% of all hydration vest searches we track, and Nathan accounted for 2.6%. When we asked ChatGPT and Google AI Overviews about hydration vests, Nathan appeared in three of the five answers and Raidlight in none.
Who do people search for more?
Raidlight, about 2 searches for every 1 for Nathan
Who does AI mention more?
Nathan, mentioned in 3 of 5 answers, Raidlight in 0
Who does AI recommend more?
Nathan, the only one of the two named
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Top hydration vests in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Nathan was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Raidlight did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Salomon1st
Nathan2nd
Ultimate Direction3rd
Osprey4th
CamelBak5th
UltrAspire6th
Raidlight–
Aonijie–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Salomon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
CamelBak3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Nathan3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
UltrAspire1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ultimate Direction1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Osprey1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Raidlight0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aonijie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hydration vests
5 answers
Asked ChatGPT
“Which hydration vest should I buy?”
Asked ChatGPT
“What are the best hydration vest brands?”
Asked ChatGPT
“What's the best hydration vest for long runs?”
Searched Google, AI Overview
“hydration vest”
Searched Google, AI Overview
“running hydration vest”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Nathan or Raidlight more popular in search?
This chart shows how often people search Google for Nathan and Raidlight by name. Each line represents a brand's share of searches for all eight hydration vests we track, month by month, from English-language searches worldwide.
Share of searches by month for Raidlight, Nathan. The figures are in the table below the chart.
View monthly share of searches table
| Month | CamelBak | Salomon | Raidlight | Aonijie | Nathan | UltrAspire | Ultimate Direction | Osprey |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.5% | 18.4% | 8.1% | 5.6% | 2.9% | 2% | 2.4% | 0.17% |
| Nov 2025 | 57.5% | 21% | 9.4% | 5.3% | 2.5% | 1.9% | 2.3% | 0.17% |
| Dec 2025 | 62.2% | 18.6% | 8.3% | 4.7% | 2.3% | 1.7% | 2% | 0.18% |
| Jan 2026 | 58.1% | 20.9% | 9.6% | 5.3% | 2.1% | 1.5% | 2.3% | 0.17% |
| Feb 2026 | 63.1% | 18.8% | 6.9% | 4.8% | 2% | 1.7% | 2.5% | 0.18% |
| Mar 2026 | 55.7% | 24.9% | 7.5% | 5.1% | 2.5% | 1.8% | 2.2% | 0.24% |
| Apr 2026 | 58.1% | 22.6% | 6.4% | 5.3% | 2.6% | 2.3% | 2.3% | 0.25% |
| May 2026 | 60.6% | 19.3% | 6.6% | 5.6% | 2.3% | 3% | 2.4% | 0.26% |
| Jun 2026 | 62.8% | 20% | 5.6% | 4.7% | 2.4% | 2.1% | 2.1% | 0.27% |
| Jul 2026 | 62.5% | 20.3% | 5.6% | 4.8% | 2.4% | 2% | 2% | 0.27% |
| Aug 2026 | 59.1% | 23% | 5.3% | 5.4% | 2.5% | 2.4% | 1.9% | 0.32% |
| Sep 2026 | 58.7% | 22.3% | 6.4% | 5.4% | 2.6% | 2.3% | 1.9% | 0.26% |
How has the Nathan and Raidlight comparison changed over the last 12 months?
3 findings
- Raidlight was ahead of Nathan in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Nathan’s share of searches among hydration vests worldwide moved from 2.9% to 2.6%, and its estimated monthly branded searches moved from 6.4K to 6.1K.
- Across the 12 months ending September 2026, Raidlight’s share of searches among hydration vests worldwide moved from 8.1% to 6.4%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for hydration vests worldwide in September 2026?
1 change

In September 2026, Raidlight overtook Aonijie to rank 3rd among hydration vests worldwide, with 6.4% of the searches.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Nathan’s and Raidlight’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among hydration vests

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