Brandwave

Mud House vs Saint Clair:Which is searched more?

In September 2026, Saint Clair had more branded searches than Mud House among wine brands worldwide. Saint Clair was estimated to have 165K branded searches compared to Mud House’s 27.1K, and held a 33.8% Share of Search versus Mud House’s 5.6%. These are worldwide searches for English-language branded terms.

Share of Search among wine brands worldwide in September 2026Which is more popular in search, Mud House or Saint Clair?
Mud House5.6%27.1K searches
vs
Saint Clair33.8%165K searches

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Which is more popular in search, Mud House or Saint Clair?

Compare the wine brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mud House and Saint Clair among wine brands worldwide, by month

Share of Search by month for Saint Clair, Mud House. The figures are in the table below the chart.

View monthly share of search table
MonthSaint ClairVilla MariaOyster BayMud HouseGiesenKim Crawford
Oct 202530.5%30.5%20.4%7.5%5%6.1%
Nov 202526.1%21.3%31.9%6.4%7.8%6.4%
Dec 202523.2%28.5%28.5%7%7%5.7%
Jan 202630.3%30.3%24.7%7.4%4.1%3.3%
Feb 202633.4%33.4%18.3%6.7%4.5%3.7%
Mar 202631.8%31.8%21.3%6.4%5.2%3.5%
Apr 202635.8%29.3%19.6%7.2%4.8%3.2%
May 202627.9%34.1%22.8%6.8%4.6%3.7%
Jun 202629.7%36.3%19.9%6%4.9%3.3%
Jul 202632.5%32.5%21.7%5.3%4.4%3.6%
Aug 202632.3%32.3%21.5%5.3%4.3%4.3%
Sep 202633.8%33.8%18.5%5.6%4.6%3.7%

How has the Mud House and Saint Clair comparison changed over the last 12 months?

  • Saint Clair was ahead of Mud House in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Mud House’s estimated Share of Search among wine brands worldwide moved from 7.5% to 5.6%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
  • Across the 12 months ending September 2026, Saint Clair’s estimated Share of Search among wine brands worldwide moved from 30.5% to 33.8%, and its estimated monthly branded searches moved from 135K to 165K.

How did search popularity change for wine brands worldwide in September 2026?

  1. In September 2026, Saint Clair gained estimated Share of Search among wine brands worldwide, from 32.3% to 33.8%.

  2. Estimated monthly branded searches for Mud House worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

Other head-to-heads among wine brands

How each brand is measured

Brandwave collects information about searches that people make online using Mud House’s and Saint Clair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mud House

1 branded search term

  • mud house

Saint Clair

1 branded search term

  • saint clair

How the Brand Demand Index is measured

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