Brandwave

Mrs. Meyer’s Clean Day vs Sunlight:Which is more popular?

In September 2026, Mrs. Meyer’s Clean Day had more branded searches than Sunlight among dishwashing liquid brands worldwide. Mrs. Meyer’s Clean Day had about 49,500 branded searches, while Sunlight had 3,600. Mrs. Meyer’s Clean Day made up 17.5% of all dishwashing liquid brand searches we track, and Sunlight accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about dishwashing liquid brands, Mrs. Meyer’s Clean Day appeared in two of the five answers and Sunlight in none.

Among dishwashing liquid brands worldwide in September 2026

Who do people search for more?

Mrs. Meyer’s Clean Day, about 14 searches for every 1 for Sunlight

Mrs. Meyer’s Clean Day 49.5K searchesSunlight 3.6K searches

Who does AI mention more?

Mrs. Meyer’s Clean Day, mentioned in 2 of 5 answers, Sunlight in 0

Mrs. Meyer’s Clean Day in 2 of 5Sunlight in 0 of 5

Who does AI recommend more?

Mrs. Meyer’s Clean Day, the only one of the two named

Mrs. Meyer’s Clean Day first in 2Sunlight never named

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Top dishwashing liquid brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mrs. Meyer’s Clean Day was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Sunlight did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dawn1st
  2. Palmolive2nd
  3. Seventh Generation3rd
  4. Ajax4th
  5. Mrs. Meyer’s Clean Day5th
  6. Fairy–
  7. Sunlight–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dawn5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Palmolive5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Seventh Generation5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ajax3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mrs. Meyer’s Clean Day2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fairy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sunlight0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dishwashing liquid brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Mrs. Meyer’s Clean Day or Sunlight more popular in search?

This chart shows how often people search Google for Mrs. Meyer’s Clean Day and Sunlight by name. Each line represents a brand's share of searches for all seven dishwashing liquid brands we track, month by month, from English-language searches worldwide.

Mrs. Meyer’s Clean Day and Sunlight among dishwashing liquid brands worldwide, by month

Share of searches by month for Mrs. Meyer’s Clean Day, Sunlight. The figures are in the table below the chart.

View monthly share of searches table
MonthDawnPalmoliveMrs. Meyer’s Clean DayFairySeventh GenerationSunlightAjax
Oct 202535.2%31.8%17.4%6.4%7.8%1.3%0.25%
Nov 202535.2%32.4%17.7%5.3%7.9%1.3%0.26%
Dec 202540.2%29.3%16%5.9%7.2%1.1%0.23%
Jan 202638.8%29.2%16%5.8%8.7%1.2%0.28%
Feb 202640.7%29%15.9%5.8%7.1%1.1%0.28%
Mar 202640.6%29.1%15.9%5.8%7.1%1.2%0.28%
Apr 202640.4%29.7%16.3%4.9%7.3%1.2%0.29%
May 202636.5%31.7%17.3%5.2%7.8%1.3%0.25%
Jun 202638.3%33.2%14.8%5.4%6.6%1.3%0.32%
Jul 202634.2%36.6%16.5%4.9%6%1.5%0.33%
Aug 202638.4%29%19.4%5.8%5.8%1.2%0.42%
Sep 202635.9%32%17.5%6.4%6.4%1.3%0.46%

How has the Mrs. Meyer’s Clean Day and Sunlight comparison changed over the last 12 months?

3 findings

How did search popularity change for dishwashing liquid brands worldwide in September 2026?

1 change
  1. In September 2026, Mrs. Meyer’s Clean Day lost share of searches among dishwashing liquid brands worldwide, from 19.4% to 17.5%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Mrs. Meyer’s Clean Day’s and Sunlight’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mrs. Meyer’s Clean Day

2 branded search terms

  • mrs meyer's
  • mrs meyers

Sunlight

1 branded search term

  • sunlight dish soap

How the Brand Demand Index is measured

Other head-to-heads among dishwashing liquid brands

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