Brandwave

Mr Clean vs Pine-Sol:Which is more popular by branded search?

In August 2026, Mr Clean had more branded searches than Pine-Sol among floor cleaners worldwide. Mr Clean was estimated to have 246K branded searches compared to Pine-Sol’s 90.5K, and held a 7.7% Share of Search versus Pine-Sol’s 2.8%. These are worldwide searches for English-language branded terms.

Share of Search among floor cleaners worldwide in August 2026Which is more popular in search, Mr Clean or Pine-Sol?
Mr Clean7.7%246K searches
vs
Pine-Sol2.8%90.5K searches

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Which is more popular in search, Mr Clean or Pine-Sol?

Compare the floor cleaners people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mr Clean and Pine-Sol among floor cleaners worldwide, by month

Share of Search by month for Mr Clean, Pine-Sol. The figures are in the table below the chart.

View monthly share of search table
MonthFlashMethodMr CleanFabulosoPine-SolZoflora
Oct 202570.1%11.5%11.5%4.2%1.9%0.69%
Nov 202569.4%13.9%9.3%4.2%2.3%0.84%
Dec 202574%12.2%8.1%3%2%0.73%
Jan 202673.5%12.1%8.1%3.6%2%0.73%
Feb 202673.8%12.1%8.1%3.6%1.6%0.73%
Mar 202672.2%11.9%9.7%3.6%2%0.71%
Apr 202673.2%12%8%3.6%2.4%0.72%
May 202669.2%13.9%9.3%4.2%2.8%0.69%
Jun 202672.6%11.9%8%4.4%2.4%0.72%
Jul 202667.9%13.6%9.1%5%3.4%1%
Aug 202670.3%14.1%7.7%4.2%2.8%0.85%
Sep 2026——————

How has the Mr Clean and Pine-Sol comparison changed over the last 12 months?

  • Mr Clean was ahead of Pine-Sol in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Mr Clean’s estimated Share of Search among floor cleaners worldwide moved from 11.5% to 7.7%, and its estimated monthly branded searches moved from 450K to 246K.
  • Across the 11 months ending August 2026, Pine-Sol’s estimated Share of Search among floor cleaners worldwide moved from 1.9% to 2.8%, and its estimated monthly branded searches moved from 74K to 90.5K.

How did search popularity change for floor cleaners worldwide in August 2026?

  1. In August 2026, Mr Clean lost estimated Share of Search among floor cleaners worldwide, from 9.1% to 7.7%.

  2. In August 2026, Pine-Sol lost estimated Share of Search among floor cleaners worldwide, from 3.4% to 2.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Mr Clean’s and Pine-Sol’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mr Clean

1 branded search term

  • mr clean

Pine-Sol

1 branded search term

  • pine-sol

How the Brand Demand Index is measured

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