Mixpanel vs RevenueCat:Which is searched more?
In September 2026, RevenueCat had more branded searches than Mixpanel among subscription analytics platforms worldwide. RevenueCat had about 135,000 branded searches, while Mixpanel had 61,100. RevenueCat made up 64.5% of all subscription analytics platform searches we track, and Mixpanel accounted for 29.2%. These are worldwide searches for English-language branded terms.
Follow Mixpanel vs RevenueCat and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is Mixpanel or RevenueCat more popular in search?
Compare the subscription analytics platforms people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for RevenueCat, Mixpanel. The figures are in the table below the chart.
View monthly share of searches table
| Month | RevenueCat | Mixpanel | Maxio | ChartMogul | Younium | ProfitWell Metrics | Baremetrics | Subscript |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.2% | 51.5% | 5.6% | 3.7% | 1.3% | 2.1% | 1.7% | 0.02% |
| Nov 2025 | 28.3% | 63.5% | 3.1% | 2.1% | 0.75% | 1.2% | 1.1% | 0.01% |
| Dec 2025 | 35.9% | 54.2% | 3.9% | 2.6% | 0.77% | 1.5% | 1.1% | 0.01% |
| Jan 2026 | 48.3% | 39.9% | 4.3% | 2.9% | 0.85% | 2.4% | 1.3% | 0.01% |
| Feb 2026 | 60.5% | 27.5% | 4.4% | 3.6% | 1.1% | 1.6% | 1.3% | <0.01% |
| Mar 2026 | 61% | 27.9% | 4.5% | 3% | 0.89% | 1.4% | 1.3% | 0.01% |
| Apr 2026 | 62.3% | 28.5% | 3.7% | 2.5% | 0.74% | 1.1% | 1.1% | <0.01% |
| May 2026 | 65.7% | 24.6% | 3.9% | 2.6% | 0.78% | 1.2% | 1.1% | <0.01% |
| Jun 2026 | 58.8% | 32.8% | 3.5% | 2.4% | 0.7% | 0.87% | 0.86% | 0.01% |
| Jul 2026 | 67.7% | 25.2% | 3.3% | 1.8% | 0.44% | 0.82% | 0.8% | <0.01% |
| Aug 2026 | 71% | 21.6% | 3.5% | 1.9% | 0.68% | 0.7% | 0.68% | <0.01% |
| Sep 2026 | 64.5% | 29.2% | 2.6% | 1.7% | 0.76% | 0.64% | 0.62% | <0.01% |
How has the Mixpanel and RevenueCat comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: RevenueCat took it in January 2026.
- Across the 12 months ending September 2026, Mixpanel’s share of searches among subscription analytics platforms worldwide moved from 51.5% to 29.2%, and its estimated monthly branded searches moved from 74.6K to 61.1K.
- Across the 12 months ending September 2026, RevenueCat’s share of searches among subscription analytics platforms worldwide moved from 34.2% to 64.5%, and its estimated monthly branded searches moved from 49.5K to 135K.
How did search popularity change for subscription analytics platforms worldwide in September 2026?
2 changes
In September 2026, Mixpanel gained share of searches among subscription analytics platforms worldwide, from 21.6% to 29.2%.
In September 2026, RevenueCat lost share of searches among subscription analytics platforms worldwide, from 71% to 64.5%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Mixpanel’s and RevenueCat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mixpanel
2 branded search terms
- mixpanel
- mixpanel analytics
RevenueCat
1 branded search term
- revenuecat
Other head-to-heads among subscription analytics platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.