Brandwave

Mixpanel vs ProfitWell Metrics:Which is more popular?

In September 2026, Mixpanel had more branded searches than ProfitWell Metrics among subscription analytics platforms worldwide. Mixpanel had about 61,100 branded searches, while ProfitWell Metrics had 1,330. Mixpanel made up 29.2% of all subscription analytics platform searches we track, and ProfitWell Metrics accounted for 0.64%. When we asked ChatGPT and Google AI Overviews about subscription analytics platforms, ProfitWell Metrics appeared in three of the five answers and Mixpanel in two. ProfitWell Metrics was mentioned before Mixpanel in three out of four answers.

Among subscription analytics platforms worldwide in September 2026

Who do people search for more?

Mixpanel, about 46 searches for every 1 for ProfitWell Metrics

Mixpanel 61.1K searchesProfitWell Metrics 1.3K searches

Who does AI mention more?

ProfitWell Metrics, mentioned in 3 of 5 answers, Mixpanel in 2

ProfitWell Metrics in 3 of 5Mixpanel in 2 of 5

Who does AI recommend more?

ProfitWell Metrics, named ahead of Mixpanel in 3 of 4 answers

ProfitWell Metrics first in 3Mixpanel first in 1

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Top subscription analytics platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ProfitWell Metrics was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Mixpanel was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. ProfitWell Metrics was listed before Mixpanel in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ChartMogul1st
  2. Baremetrics2nd
  3. ProfitWell Metrics3rd
  4. RevenueCat4th
  5. Mixpanel5th
  6. Maxio6th
  7. Younium–
  8. Subscript–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ChartMogul4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Baremetrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Maxio3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ProfitWell Metrics3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RevenueCat2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mixpanel2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Younium0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Subscript0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about subscription analytics platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Mixpanel or ProfitWell Metrics more popular in search?

This chart shows how often people search Google for Mixpanel and ProfitWell Metrics by name. Each line represents a brand's share of searches for all eight subscription analytics platforms we track, month by month, from English-language searches worldwide.

Mixpanel and ProfitWell Metrics among subscription analytics platforms worldwide, by month

Share of searches by month for Mixpanel, ProfitWell Metrics. The figures are in the table below the chart.

View monthly share of searches table
MonthRevenueCatMixpanelMaxioChartMogulYouniumProfitWell MetricsBaremetricsSubscript
Oct 202534.2%51.5%5.6%3.7%1.3%2.1%1.7%0.02%
Nov 202528.3%63.5%3.1%2.1%0.75%1.2%1.1%0.01%
Dec 202535.9%54.2%3.9%2.6%0.77%1.5%1.1%0.01%
Jan 202648.3%39.9%4.3%2.9%0.85%2.4%1.3%0.01%
Feb 202660.5%27.5%4.4%3.6%1.1%1.6%1.3%<0.01%
Mar 202661%27.9%4.5%3%0.89%1.4%1.3%0.01%
Apr 202662.3%28.5%3.7%2.5%0.74%1.1%1.1%<0.01%
May 202665.7%24.6%3.9%2.6%0.78%1.2%1.1%<0.01%
Jun 202658.8%32.8%3.5%2.4%0.7%0.87%0.86%0.01%
Jul 202667.7%25.2%3.3%1.8%0.44%0.82%0.8%<0.01%
Aug 202671%21.6%3.5%1.9%0.68%0.7%0.68%<0.01%
Sep 202664.5%29.2%2.6%1.7%0.76%0.64%0.62%<0.01%

How has the Mixpanel and ProfitWell Metrics comparison changed over the last 12 months?

3 findings

How did search popularity change for subscription analytics platforms worldwide in September 2026?

2 changes

  1. In September 2026, Mixpanel gained share of searches among subscription analytics platforms worldwide, from 21.6% to 29.2%.

  2. In September 2026, ProfitWell Metrics fell from 5th to 6th among subscription analytics platforms worldwide.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Mixpanel’s and ProfitWell Metrics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mixpanel

2 branded search terms

  • mixpanel
  • mixpanel analytics

ProfitWell Metrics

2 branded search terms

  • profitwell
  • profitwell metrics

How the Brand Demand Index is measured

Other head-to-heads among subscription analytics platforms

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