Brandwave

Minibar vs Vivino:Which is more popular by branded search?

In August 2026, Vivino had more branded searches than Minibar among alcohol delivery platforms worldwide. Vivino was estimated to have 2.9K branded searches compared to Minibar’s 1K, and held a 4.4% Share of Search versus Minibar’s 1.5%. These are worldwide searches for English-language branded terms.

Share of Search among alcohol delivery platforms worldwide in August 2026Which is more popular in search, Minibar or Vivino?
Minibar1.5%1K searches
vs
Vivino4.4%2.9K searches

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Which is more popular in search, Minibar or Vivino?

Compare the alcohol delivery platforms shoppers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Minibar and Vivino among alcohol delivery platforms worldwide, by month

Share of Search by month for Vivino, Minibar. The figures are in the table below the chart.

View monthly share of search table
MonthNaked WinesVivinoSauceyMinibarDrizlyFlaviar
Oct 202591.9%2.9%2.4%2.4%0.32%0.01%
Nov 202593.6%3.1%1.6%1.6%0.09%<0.01%
Dec 202591.1%3.6%2%3%0.27%<0.01%
Jan 202689%4.3%3.5%2.8%0.38%0.03%
Feb 202689.9%4.3%3.6%1.9%0.25%0.01%
Mar 202690.2%4.3%3.6%1.5%0.39%0.01%
Apr 202687.9%5.1%4.3%2.3%0.37%0.02%
May 202691.1%4.4%2.9%1.3%0.32%0.02%
Jun 202691.4%4.4%2.4%1.5%0.32%0.02%
Jul 202691%4.4%2.9%1.5%0.26%0.02%
Aug 202691.5%4.4%2.4%1.5%0.21%0.02%
Sep 2026——————

How has the Minibar and Vivino comparison changed over the last 12 months?

  • Vivino was ahead of Minibar in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Minibar’s estimated Share of Search among alcohol delivery platforms worldwide moved from 2.4% to 1.5%, and its estimated monthly branded searches moved from 2.4K to 1K.
  • Across the 11 months ending August 2026, Vivino’s estimated Share of Search among alcohol delivery platforms worldwide moved from 2.9% to 4.4%, and its estimated monthly branded searches held steady at 2.9K.

How did search popularity change for alcohol delivery platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Minibar worldwide fell 58.3% over 11 measured months, from 2.4K to 1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Minibar’s and Vivino’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Minibar

1 branded search term

  • minibar delivery

Vivino

1 branded search term

  • vivino wine

How the Brand Demand Index is measured

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