Brandwave

Microsoft Clarity vs OpenReplay:Which is searched more?

In September 2026, Microsoft Clarity had more branded searches than OpenReplay among session replay tools worldwide. Microsoft Clarity had about 165,000 branded searches, while OpenReplay had 6,600. Microsoft Clarity made up 28.3% of all session replay tool searches we track, and OpenReplay accounted for 1.1%. These are worldwide searches for English-language branded terms.

Share of searches among session replay tools worldwide in September 2026Is Microsoft Clarity or OpenReplay more popular in search?
Microsoft Clarity28.3%165K searches
vs
OpenReplay1.1%6.6K searches

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Is Microsoft Clarity or OpenReplay more popular in search?

Compare the session replay tools support teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Microsoft Clarity and OpenReplay among session replay tools worldwide, by month

Share of searches by month for Microsoft Clarity, OpenReplay. The figures are in the table below the chart.

View monthly share of searches table
MonthPostHogMicrosoft ClarityHotjarContentsquareSmartlookFullstoryLogRocketOpenReplayGlassbox
Oct 202525.2%25.2%31.6%5.1%4.2%4.2%3.4%1%0.01%
Nov 202527.5%27.5%28.2%4.5%4.5%3.7%3%0.9%<0.01%
Dec 202529.4%29.4%25%4%4.8%3.3%3.2%0.96%<0.01%
Jan 202629.9%29.9%25.1%4.9%4%2.7%2.7%0.8%<0.01%
Feb 202624.7%36.9%21.4%6.1%4.9%2.8%2.2%0.98%<0.01%
Mar 202638.4%31.4%15.1%5.2%4.2%2.4%2.3%1%<0.01%
Apr 202629.2%35.8%17.5%5.9%4.8%3.3%2.6%0.95%<0.01%
May 202633.1%40.5%13.8%4.4%3.6%2.1%1.6%0.88%<0.01%
Jun 202639.3%32.2%15.5%3.5%2.9%2.9%2.9%0.7%<0.01%
Jul 202642.4%34.8%11.1%3.8%3.1%2.1%1.7%0.93%<0.01%
Aug 202641.7%34.3%10.9%3.1%3.1%3.1%2.5%1.4%<0.01%
Sep 202642.2%28.3%19.8%3.1%2.5%1.7%1.1%1.1%<0.01%

How has the Microsoft Clarity and OpenReplay comparison changed over the last 12 months?

3 findings

How did search popularity change for session replay tools worldwide in September 2026?

2 changes
  1. In September 2026, Microsoft Clarity lost share of searches among session replay tools worldwide, from 34.3% to 28.3%.

  2. Estimated monthly branded searches for OpenReplay worldwide rose 50% over 12 measured months, from 4.4K to 6.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Microsoft Clarity’s and OpenReplay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Microsoft Clarity

1 branded search term

  • microsoft clarity

OpenReplay

1 branded search term

  • openreplay

How the Brand Demand Index is measured

Other head-to-heads among session replay tools

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