Maynards Bassetts vs Twizzlers:Which is more popular?
In October 2026, Twizzlers had more branded searches than Maynards Bassetts among candy brands worldwide. Twizzlers had about 165,000 branded searches, while Maynards Bassetts had 1,300. Twizzlers made up 6% of all candy brand searches we track, and Maynards Bassetts accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about candy brands, neither Maynards Bassetts nor Twizzlers appeared in any of the five answers.
Who do people search for more?
Twizzlers, about 127 searches for every 1 for Maynards Bassetts
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top candy brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Maynards Bassetts nor Twizzlers showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sour Patch Kids5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Haribo3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Skittles3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Nerds2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jolly Rancher2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Mike and Ike2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Warheads2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Starburst2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Twizzlers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Maynards Bassetts0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about candy brands
5 answers
Asked ChatGPT
“What are the best candy brands?”
Asked ChatGPT
“Which sour candy should I buy?”
Asked ChatGPT
“What's the most popular candy right now?”
Searched Google, AI Overview
“candy brands”
Searched Google, AI Overview
“best candy”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 26, 2026.
Is Maynards Bassetts or Twizzlers more popular in search?
This chart shows how often people search Google for Maynards Bassetts and Twizzlers by name. Each line represents a brand's share of searches for all 15 candy brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Twizzlers, Maynards Bassetts. The figures are in the table below the chart.
View monthly share of searches table
| Month | Haribo | Skittles | Sour Patch Kids | Nerds | Jolly Rancher | Twizzlers | Hi-Chew | Swedish Fish | Jelly Belly | Mike and Ike | Trolli | Warheads | Starburst | Airheads | Maynards Bassetts |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 23.2% | 18.9% | 10.4% | 11.6% | 8.5% | 5.7% | 3.8% | 3.8% | 3.8% | 2.5% | 3.8% | 1.4% | 1.4% | 1.1% | 0.05% |
| Dec 2025 | 23.8% | 19.4% | 10.6% | 9.7% | 8.7% | 5.8% | 3.9% | 3.2% | 4.8% | 3.2% | 3.2% | 1.2% | 1.2% | 1.2% | 0.06% |
| Jan 2026 | 24.7% | 20.2% | 11% | 8.8% | 9% | 4.9% | 4.1% | 3.3% | 4.1% | 2.7% | 3.3% | 1.2% | 1.5% | 1% | 0.06% |
| Feb 2026 | 24.4% | 20% | 10.9% | 10% | 8.9% | 4.9% | 4% | 3.3% | 4% | 2.7% | 3.3% | 1.2% | 1.3% | 0.99% | 0.04% |
| Mar 2026 | 23.8% | 19.5% | 10.7% | 9.8% | 8.7% | 4.8% | 3.9% | 3.9% | 4.8% | 3.2% | 3.2% | 1.4% | 1.2% | 0.96% | 0.06% |
| Apr 2026 | 24.2% | 19.8% | 10.8% | 8.6% | 8.9% | 4.8% | 4% | 4% | 4.8% | 3.3% | 3.3% | 1.2% | 1.3% | 0.98% | 0.06% |
| May 2026 | 23.6% | 19.3% | 10.6% | 9.7% | 8.6% | 5.8% | 3.9% | 3.9% | 4.7% | 2.6% | 3.9% | 1.2% | 1.2% | 0.95% | 0.04% |
| Jun 2026 | 23.4% | 19.2% | 10.5% | 9.6% | 8.6% | 5.7% | 4.7% | 3.9% | 3.9% | 3.1% | 3.9% | 1.2% | 1.2% | 1.2% | 0.07% |
| Jul 2026 | 23% | 18.8% | 10.3% | 10% | 8.4% | 5.6% | 4.6% | 3.8% | 4.6% | 3.1% | 3.8% | 1.1% | 1.2% | 1.4% | 0.05% |
| Aug 2026 | 21.7% | 21.7% | 9.7% | 8.9% | 9.7% | 5.3% | 4.4% | 3.6% | 4.4% | 3.6% | 3.6% | 1.3% | 1.1% | 1.3% | 0.06% |
| Sep 2026 | 20.8% | 20.8% | 11.4% | 8.5% | 9.3% | 6.3% | 4.2% | 4.2% | 4.2% | 3.4% | 3.4% | 1.3% | 1.1% | 1% | 0.05% |
| Oct 2026 | 20% | 20% | 13.4% | 9.5% | 9% | 6% | 4% | 4% | 3.3% | 3.3% | 3.3% | 1.5% | 1.4% | 1.2% | 0.05% |
How has branded search for Maynards Bassetts and Twizzlers changed worldwide over the last 12 months?
3 findings
- Twizzlers was ahead of Maynards Bassetts in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Maynards Bassetts’ share of searches among candy brands worldwide held steady at 0.05%, and its estimated monthly branded searches held steady at 1.3K.
- Across the 12 months ending October 2026, Twizzlers’ share of searches among candy brands worldwide moved from 5.7% to 6%, and its estimated monthly branded searches moved from 135K to 165K.
How did search popularity change for candy brands worldwide in October 2026?
1 change

Estimated monthly branded searches for Twizzlers worldwide rose 22.2% over 12 measured months, from 135K to 165K in October 2026.
How are Maynards Bassetts’ and Twizzlers’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Maynards Bassetts’ and Twizzlers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Maynards Bassetts
1 branded search term
- maynards bassetts
Twizzlers
1 branded search term
- twizzlers
Other head-to-heads among candy brands

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