Brandwave

MasterClass vs Skillshare:Which is searched more?

In September 2026, MasterClass had more branded searches than Skillshare among online learning platforms worldwide. MasterClass was estimated to have 201K branded searches compared to Skillshare’s 110K, and held a 1% Share of Search versus Skillshare’s 0.57%. These are worldwide searches for English-language branded terms.

Share of Search among online learning platforms worldwide in September 2026Which is more popular in search, MasterClass or Skillshare?
MasterClass1%201K searches
vs
Skillshare0.57%110K searches

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Which is more popular in search, MasterClass or Skillshare?

Compare the online course platforms people use to learn new skills. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

MasterClass and Skillshare among online learning platforms worldwide, by month

Share of Search by month for MasterClass, Skillshare. The figures are in the table below the chart.

View monthly share of search table
MonthKhan AcademyCourseraUdemyLinkedIn LearningedXMasterClassSkillshare
Oct 202550.2%18.5%22.6%3.7%2.5%1.1%1.4%
Nov 202547.3%17.3%25.9%3.5%2.8%1.6%1.6%
Dec 202544.9%20.1%24.6%4%2.7%2.2%1.5%
Jan 202640.7%22.2%27.2%3.7%3%1.6%1.6%
Feb 202644.8%20%24.5%4%3.3%1.2%2.2%
Mar 202644.1%19.8%24.1%4.9%3.2%1.8%2.2%
Apr 202645.7%20.5%25%4.1%2.2%1.5%1%
May 202641%22.4%27.4%4.5%2.5%1.3%0.9%
Jun 202636.2%24.2%29.6%4.9%2.7%1.5%0.98%
Jul 202641.5%22.7%27.7%3.7%2.5%1.1%0.75%
Aug 202651%18.7%22.8%3.8%2.1%1.1%0.61%
Sep 202657.7%17.4%17.4%4.3%1.6%1%0.57%

How has the MasterClass and Skillshare comparison changed over the last 12 months?

  • The lead changed hands 3 times in the 12 months ending September 2026: MasterClass took it in December 2025, Skillshare took it in February 2026, MasterClass took it in April 2026.
  • Across the 12 months ending September 2026, MasterClass’ estimated Share of Search among online learning platforms worldwide moved from 1.1% to 1%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 12 months ending September 2026, Skillshare’s estimated Share of Search among online learning platforms worldwide moved from 1.4% to 0.57%, and its estimated monthly branded searches moved from 301K to 110K.

How did search popularity change for online learning platforms worldwide in September 2026?

  1. Estimated monthly branded searches for Skillshare worldwide fell 63.5% over 12 measured months, from 301K to 110K in September 2026.

  2. Estimated monthly branded searches for MasterClass worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

Other head-to-heads among online learning platforms

How each brand is measured

Brandwave collects information about searches that people make online using MasterClass’ and Skillshare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MasterClass

1 branded search term

  • masterclass

Skillshare

1 branded search term

  • skillshare

How the Brand Demand Index is measured

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