Brandwave

MarketMuse vs Screaming Frog:Which is more popular?

In September 2026, MarketMuse had more branded searches than Screaming Frog among AI SEO tools worldwide. MarketMuse had about 1,700 branded searches, while Screaming Frog had 40. MarketMuse made up 0.17% of all AI SEO tool searches we track, and Screaming Frog accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about AI SEO tools, Screaming Frog appeared in two of the five answers and MarketMuse in one. Screaming Frog was mentioned before MarketMuse in two out of three answers that named either.

Among AI SEO tools worldwide in September 2026

Who do people search for more?

MarketMuse, about 43 searches for every 1 for Screaming Frog

MarketMuse 1.7K searchesScreaming Frog 40 searches

Who does AI mention more?

Screaming Frog, mentioned in 2 of 5 answers, MarketMuse in 1

Screaming Frog in 2 of 5MarketMuse in 1 of 5

Who does AI recommend more?

Screaming Frog, named ahead of MarketMuse in 2 of 3 answers

Screaming Frog first in 2MarketMuse first in 1

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Top AI SEO tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Screaming Frog was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. MarketMuse was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Screaming Frog was listed before MarketMuse in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Surfer1st
  2. Semrush2nd
  3. Clearscope3rd
  4. Frase4th
  5. Ahrefs5th
  6. MarketMuse6th
  7. Screaming Frog7th
  8. WriterZen–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Semrush5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Surfer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Frase4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Clearscope4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ahrefs3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Screaming Frog2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MarketMuse1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WriterZen0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI SEO tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is MarketMuse or Screaming Frog more popular in search?

This chart shows how often people search Google for MarketMuse and Screaming Frog by name. Each line represents a brand's share of searches for all eight AI SEO tools we track, month by month, from English-language searches worldwide.

MarketMuse and Screaming Frog among AI SEO tools worldwide, by month

Share of searches by month for MarketMuse, Screaming Frog. The figures are in the table below the chart.

View monthly share of searches table
MonthSemrushAhrefsFraseClearscopeMarketMuseWriterZenScreaming FrogSurfer
Oct 202563.9%35%0.16%0.45%0.36%0.12%<0.01%<0.01%
Nov 202568.4%30.6%0.17%0.39%0.32%0.16%<0.01%<0.01%
Dec 202572.3%26.4%0.17%0.41%0.42%0.2%<0.01%<0.01%
Jan 202663.8%34.9%0.22%0.44%0.53%0.15%<0.01%<0.01%
Feb 202664%35%0.22%0.37%0.3%0.12%<0.01%<0.01%
Mar 202668.4%30.6%0.17%0.39%0.32%0.11%<0.01%<0.01%
Apr 202668.5%30.6%0.19%0.32%0.26%0.13%<0.01%<0.01%
May 202664%35%0.37%0.3%0.24%0.12%<0.01%<0.01%
Jun 202668.4%30.6%0.33%0.31%0.2%0.13%<0.01%<0.01%
Jul 202668.5%30.6%0.35%0.26%0.17%0.1%<0.01%<0.01%
Aug 202668.5%30.6%0.28%0.26%0.17%0.1%<0.01%<0.01%
Sep 202668.6%30.7%0.25%0.21%0.17%0.09%<0.01%<0.01%

How has the MarketMuse and Screaming Frog comparison changed over the last 12 months?

3 findings
  • MarketMuse was ahead of Screaming Frog in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, MarketMuse’s share of searches among AI SEO tools worldwide moved from 0.36% to 0.17%, and its estimated monthly branded searches moved from 4.7K to 1.7K.
  • Across the 12 months ending September 2026, Screaming Frog’s share of searches among AI SEO tools worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 20 to 40.

How did search popularity change for AI SEO tools worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Screaming Frog worldwide rose 100% over 12 measured months, from 20 to 40 in September 2026.

  2. Estimated monthly branded searches for MarketMuse worldwide fell 63.8% over 12 measured months, from 4.7K to 1.7K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using MarketMuse’s and Screaming Frog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MarketMuse

3 branded search terms

  • marketmuse
  • marketmuse ai
  • marketmuse seo

Screaming Frog

1 branded search term

  • crawler screaming frog

How the Brand Demand Index is measured

Other head-to-heads among AI SEO tools

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