Brandwave

MarketMan vs Toast:Which is more popular by branded search?

In August 2026, Toast had more branded searches than MarketMan among restaurant management software worldwide. Toast was estimated to have 46.2K branded searches compared to MarketMan’s 12.4K, and held a 37.4% Share of Search versus MarketMan’s 10.1%. These are worldwide searches for English-language branded terms.

Share of Search among restaurant management software worldwide in August 2026Which is more popular in search, MarketMan or Toast?
MarketMan10.1%12.4K searches
vs
Toast37.4%46.2K searches
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Which is more popular in search, MarketMan or Toast?

Compare the systems restaurants run operations on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

MarketMan and Toast among restaurant management software worldwide, by month

Share of Search by month for Toast, MarketMan. The figures are in the table below the chart.

View monthly share of search table
MonthToastLightspeedRestaurant365MarketManTouchBistro
Oct 202537.1%33.8%10.5%10.4%8.3%
Nov 202534.9%34%11.8%11.7%7.6%
Dec 202538.2%30.5%12.7%10.4%8.2%
Jan 202638.1%30.6%13.3%10.9%7.1%
Feb 202638.3%31.6%11.4%11.3%7.4%
Mar 202637.1%35.2%10.5%10.5%6.7%
Apr 202638%33.3%10.9%10.8%7%
May 202638.5%32.7%11%10.8%7.1%
Jun 202636.3%31.4%12.3%12.1%7.9%
Jul 202638.5%30.9%10.4%10.3%9.9%
Aug 202637.4%33.6%12.4%10.1%6.5%
Sep 2026—————

How has the MarketMan and Toast comparison changed over the last 12 months?

How did search popularity change for restaurant management software worldwide in August 2026?

  1. In August 2026, Toast lost estimated Share of Search among restaurant management software worldwide, from 38.5% to 37.4%.

  2. Estimated monthly branded searches for MarketMan worldwide fell 18.1% over 11 measured months, from 15.2K to 12.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using MarketMan’s and Toast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MarketMan

7 branded search terms

  • market man
  • marketman
  • marketman app
  • marketman com
  • marketman inventory
  • marketman restaurant inventory
  • marketman software

Toast

55 branded search terms

  • cost of toast pos
  • handheld toast pos
  • how much does a toast pos system cost
  • how much does toast pos cost
  • how much is a toast pos system
  • how much is toast pos
  • how much is toast pos system
  • https pos toasttab com
  • pos toast
  • pos toast system
  • pos toasttab
  • pos toasttab com
  • toast go 2 handheld
  • toast point of sale
  • toast point of sale system
  • toast pos
  • toast pos app
  • toast pos company
  • toast pos cost
  • toast pos demo
  • toast pos devices
  • toast pos download
  • toast pos fees
  • toast pos for bars
  • toast pos gift cards
  • toast pos handheld
  • toast pos hardware
  • toast pos kiosk
  • toast pos menu
  • toast pos price
  • toast pos pricing
  • toast pos printer
  • toast pos restaurant
  • toast pos sales
  • toast pos screen
  • toast pos shop
  • toast pos software
  • toast pos starter kit
  • toast pos system
  • toast pos system cost

1–40 of 55

How the Brand Demand Index is measured

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