Brandwave

Magnific vs Topaz Labs:Which is more popular by branded search?

In August 2026, Magnific had more branded searches than Topaz Labs among AI image upscalers worldwide. Magnific was estimated to have 1.2M branded searches compared to Topaz Labs’ 33.1K, and held a 76.3% Share of Search versus Topaz Labs’ 2.1%. These are worldwide searches for English-language branded terms.

Share of Search among AI image upscalers worldwide in August 2026Which is more popular in search, Magnific or Topaz Labs?
Magnific76.3%1.2M searches
vs
Topaz Labs2.1%33.1K searches

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Which is more popular in search, Magnific or Topaz Labs?

Compare the tools that upscale and sharpen images. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Magnific and Topaz Labs among AI image upscalers worldwide, by month

Share of Search by month for Magnific, Topaz Labs. The figures are in the table below the chart.

View monthly share of search table
MonthMagnificUpscaylLet's EnhanceVanceAITopaz Labs
Oct 202513.9%37.7%25.3%6.2%16.9%
Nov 202514.7%40%22%5.4%18%
Dec 202513.3%44.5%19.9%6%16.3%
Jan 20269.6%48%21.5%6.5%14.4%
Feb 20269.9%49.3%22.1%6.6%12.1%
Mar 20268.4%51.2%23.1%6.9%10.3%
Apr 202622.2%40.6%22.2%6.7%8.2%
May 202662.1%22.7%6.8%4.6%3.7%
Jun 202671.7%17.6%3.5%3.5%3.5%
Jul 202676.4%15.4%3.1%2.5%2.5%
Aug 202676.3%15.4%3.1%3.1%2.1%
Sep 2026—————

How has the Magnific and Topaz Labs comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Magnific took it in April 2026.
  • Across the 11 months ending August 2026, Magnific’s estimated Share of Search among AI image upscalers worldwide moved from 13.9% to 76.3%, and its estimated monthly branded searches moved from 40.5K to 1.2M.
  • Across the 11 months ending August 2026, Topaz Labs’ estimated Share of Search among AI image upscalers worldwide moved from 16.9% to 2.1%, and its estimated monthly branded searches moved from 49.5K to 33.1K.

How did search popularity change for AI image upscalers worldwide in August 2026?

  1. In August 2026, VanceAI overtook Topaz Labs to rank 4th among AI image upscalers worldwide, at 3.1%.

  2. Topaz Labs’ estimated Share of Search among AI image upscalers worldwide has lost ground for 3 months in a row, from 3.7% to 2.1% in August 2026.

  3. Estimated monthly branded searches for Magnific worldwide rose 2912.3% over 11 measured months, from 40.5K to 1.2M in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Magnific’s and Topaz Labs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Magnific

1 branded search term

  • magnific

Topaz Labs

1 branded search term

  • topaz labs

How the Brand Demand Index is measured

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