Lutron vs Schneider Electric:Which is more popular?
In September 2026, Schneider Electric had more branded searches than Lutron among electrical accessory brands worldwide. Schneider Electric had about 673,000 branded searches, while Lutron had 60,500. Schneider Electric made up 35.9% of all electrical accessory brand searches we track, and Lutron accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about electrical accessory brands, Lutron appeared in four of the five answers and Schneider Electric in one. Lutron was mentioned before Schneider Electric in every answer.
Who do people search for more?
Schneider Electric, about 11 searches for every 1 for Lutron
Who does AI mention more?
Lutron, mentioned in 4 of 5 answers, Schneider Electric in 1
Who does AI recommend more?
Lutron, named ahead of Schneider Electric in every answer
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Top electrical accessory brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lutron was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Schneider Electric was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lutron was listed before Schneider Electric in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Legrand4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Lutron4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Leviton4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hubbell2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Schneider Electric1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ABB0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hager0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PDL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- HPM0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Clipsal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about electrical accessory brands
5 answers
Asked ChatGPT
“Which electrical accessory brand should I buy?”
Asked ChatGPT
“What are the best electrical accessory brands?”
Asked ChatGPT
“What's the best electrical accessory brand for a home renovation?”
Searched Google, AI Overview
“switch and socket brands”
Searched Google, AI Overview
“home electrical accessories”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Lutron or Schneider Electric more popular in search?
This chart shows how often people search Google for Lutron and Schneider Electric by name. Each line represents a brand's share of searches for all ten electrical accessory brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Schneider Electric, Lutron. The figures are in the table below the chart.
View monthly share of searches table
| Month | Schneider Electric | ABB | Legrand | Hager | PDL | Hubbell | Lutron | Leviton | HPM | Clipsal |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.4% | 34.7% | 12.7% | 5.7% | 4.7% | 4.7% | 3.1% | 2.6% | 2.6% | 0.93% |
| Nov 2025 | 30.6% | 30.6% | 13.7% | 5% | 6.1% | 4.1% | 3.4% | 2.8% | 2.8% | 1% |
| Dec 2025 | 28.3% | 34.6% | 12.6% | 4.7% | 5.7% | 4.7% | 3.1% | 3.1% | 2.5% | 0.76% |
| Jan 2026 | 30.7% | 30.7% | 13.7% | 5.1% | 5.1% | 5.1% | 3.4% | 2.8% | 2.8% | 0.83% |
| Feb 2026 | 32.4% | 32.4% | 11.8% | 5.3% | 4.4% | 5.3% | 2.9% | 2.4% | 2.4% | 0.71% |
| Mar 2026 | 34.1% | 27.9% | 12.5% | 5.6% | 5.6% | 5.6% | 3.1% | 2.5% | 2.5% | 0.75% |
| Apr 2026 | 31.3% | 31.3% | 11.5% | 5.2% | 7.7% | 4.2% | 2.8% | 2.8% | 2.3% | 0.84% |
| May 2026 | 31.8% | 31.8% | 11.6% | 5.2% | 6.4% | 4.3% | 2.9% | 2.9% | 2.3% | 0.86% |
| Jun 2026 | 31.6% | 31.6% | 14.1% | 5.2% | 5.2% | 3.5% | 2.8% | 2.8% | 2.3% | 0.85% |
| Jul 2026 | 32.5% | 32.5% | 11.9% | 5.3% | 5.3% | 3.6% | 2.9% | 2.9% | 2.4% | 0.71% |
| Aug 2026 | 32.2% | 32.2% | 11.8% | 5.3% | 5.3% | 3.5% | 3.5% | 2.9% | 2.4% | 0.87% |
| Sep 2026 | 35.9% | 29.3% | 13.1% | 4.8% | 4.8% | 3.2% | 3.2% | 2.6% | 2.2% | 0.79% |
How has the Lutron and Schneider Electric comparison changed over the last 12 months?
3 findings
- Schneider Electric was ahead of Lutron in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lutron’s share of searches among electrical accessory brands worldwide moved from 3.1% to 3.2%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 12 months ending September 2026, Schneider Electric’s share of searches among electrical accessory brands worldwide moved from 28.4% to 35.9%, and its estimated monthly branded searches moved from 550K to 673K.
How did search popularity change for electrical accessory brands worldwide in September 2026?
1 change
In September 2026, Schneider Electric overtook ABB to become the leader among electrical accessory brands worldwide, with 35.9% of the searches.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Lutron’s and Schneider Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lutron
1 branded search term
- lutron
Schneider Electric
1 branded search term
- schneider-electric
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