Lulu vs PrintNinja:Which is searched more?
In September 2026, Lulu had more branded searches than PrintNinja among print magazine platforms worldwide. Lulu had about 9,900 branded searches, while PrintNinja had 2,900. Lulu made up 21.7% of all print magazine platform searches we track, and PrintNinja accounted for 6.4%. These are worldwide searches for English-language branded terms.
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Is Lulu or PrintNinja more popular in search?
Compare the services used to print magazines and books. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Lulu, PrintNinja. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mixam | Lulu | Newspaper Club | MagCloud | PrintNinja | Blurb |
|---|---|---|---|---|---|---|
| Oct 2025 | 48.9% | 17.8% | 11.9% | 9.7% | 9.7% | 2% |
| Nov 2025 | 53.5% | 16% | 10.7% | 8.7% | 8.7% | 2.5% |
| Dec 2025 | 54.4% | 16.3% | 7.2% | 10.8% | 8.8% | 2.4% |
| Jan 2026 | 52.4% | 15.7% | 10.5% | 10.5% | 8.5% | 2.5% |
| Feb 2026 | 52.6% | 15.6% | 10.4% | 10.4% | 8.5% | 2.5% |
| Mar 2026 | 54.4% | 16.3% | 10.8% | 8.8% | 7.2% | 2.4% |
| Apr 2026 | 52.5% | 15.7% | 10.5% | 10.5% | 8.5% | 2.3% |
| May 2026 | 54.6% | 16.3% | 10.9% | 8.9% | 7.3% | 2.1% |
| Jun 2026 | 55.9% | 16.7% | 9.1% | 9.1% | 7.4% | 1.8% |
| Jul 2026 | 55.1% | 16.5% | 8.9% | 8.9% | 8.9% | 1.6% |
| Aug 2026 | 49% | 21.8% | 9.7% | 9.7% | 7.9% | 1.9% |
| Sep 2026 | 48.7% | 21.7% | 11.8% | 9.6% | 6.4% | 1.8% |
How has the Lulu and PrintNinja comparison changed over the last 12 months?
3 findings
- Lulu was ahead of PrintNinja in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lulu’s share of searches among print magazine platforms worldwide moved from 17.8% to 21.7%, and its estimated monthly branded searches moved from 8.1K to 9.9K.
- Across the 12 months ending September 2026, PrintNinja’s share of searches among print magazine platforms worldwide moved from 9.7% to 6.4%, and its estimated monthly branded searches moved from 4.4K to 2.9K.
How did search popularity change for print magazine platforms worldwide in September 2026?
2 changes

In September 2026, PrintNinja lost share of searches among print magazine platforms worldwide, from 7.9% to 6.4%.

Estimated monthly branded searches for Lulu worldwide rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Lulu’s and PrintNinja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lulu
1 branded search term
- lulu publishing
PrintNinja
1 branded search term
- printninja
Other head-to-heads among print magazine platforms

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