Brandwave

Love to Dream vs Mokopuna:Which is searched more?

In September 2026, Love to Dream had more branded searches than Mokopuna among baby swaddle brands worldwide. Love to Dream was estimated to have 60.5K branded searches compared to Mokopuna’s 2.4K, and held a 46.7% Share of Search versus Mokopuna’s 1.9%. These are worldwide searches for English-language branded terms.

Share of Search among baby swaddle brands worldwide in September 2026Which is more popular in search, Love to Dream or Mokopuna?
Love to Dream46.7%60.5K searches
vs
Mokopuna1.9%2.4K searches

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Which is more popular in search, Love to Dream or Mokopuna?

Compare the baby swaddle brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Love to Dream and Mokopuna among baby swaddle brands worldwide, by month

Share of Search by month for Love to Dream, Mokopuna. The figures are in the table below the chart.

View monthly share of search table
MonthLove to DreamergoPouchHaloMokopunaWoolbabeWoombie
Oct 202538.3%46.8%11.5%1.9%0.77%0.77%
Nov 202543.9%43.9%8.8%1.7%0.94%0.73%
Dec 202542%42%12.5%1.7%0.91%0.91%
Jan 202645.5%37.3%13.6%1.5%0.92%1.2%
Feb 202641.6%41.6%12.4%2%1.3%1%
Mar 202638.9%47.5%9.5%1.9%1.5%0.78%
Apr 202639.1%47.8%9.6%1.3%1.5%0.79%
May 202638.3%46.9%9.4%1.9%2.8%0.77%
Jun 202642.7%42.7%10.4%1.6%1.6%0.86%
Jul 202646.6%38.1%11.4%1.5%1.5%0.94%
Aug 202641.9%41.9%12.5%1.6%0.85%1.1%
Sep 202646.7%38.2%11.4%1.9%1%0.77%

How has the Love to Dream and Mokopuna comparison changed over the last 12 months?

  • Love to Dream was ahead of Mokopuna in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Love to Dream’s estimated Share of Search among baby swaddle brands worldwide moved from 38.3% to 46.7%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
  • Across the 12 months ending September 2026, Mokopuna’s estimated Share of Search among baby swaddle brands worldwide held steady at 1.9%, and its estimated monthly branded searches held steady at 2.4K.

How did search popularity change for baby swaddle brands worldwide in September 2026?

  1. In September 2026, Love to Dream overtook ergoPouch to become the leader among baby swaddle brands worldwide, with 46.7% estimated Share of Search.

Other head-to-heads among baby swaddle brands

How each brand is measured

Brandwave collects information about searches that people make online using Love to Dream’s and Mokopuna’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Love to Dream

1 branded search term

  • love to dream

Mokopuna

1 branded search term

  • mokopuna

How the Brand Demand Index is measured

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