L'OR vs Moccona:Which is searched more?
In September 2026, L'OR had more branded searches than Moccona among coffee capsule brands worldwide. L'OR was estimated to have 135K branded searches compared to Moccona’s 33.1K, and held a 3% Share of Search versus Moccona’s 0.73%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, L'OR or Moccona?
Compare the coffee capsule and pod brands people brew. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for L'OR, Moccona. The figures are in the table below the chart.
View monthly share of search table
| Month | Nespresso | Dolce Gusto | L'OR | Moccona |
|---|---|---|---|---|
| Oct 2025 | 74.3% | 22.2% | 3% | 0.49% |
| Nov 2025 | 78.4% | 19.1% | 2.1% | 0.35% |
| Dec 2025 | 77.9% | 19.1% | 2.6% | 0.42% |
| Jan 2026 | 74.3% | 22.2% | 3% | 0.49% |
| Feb 2026 | 77.9% | 19.1% | 2.6% | 0.42% |
| Mar 2026 | 74.3% | 22.2% | 3% | 0.49% |
| Apr 2026 | 74.3% | 22.2% | 3% | 0.49% |
| May 2026 | 74.2% | 22.2% | 3% | 0.6% |
| Jun 2026 | 74.2% | 22.2% | 3% | 0.6% |
| Jul 2026 | 70.2% | 25.6% | 3.5% | 0.69% |
| Aug 2026 | 74.2% | 22.2% | 3% | 0.6% |
| Sep 2026 | 74.1% | 22.1% | 3% | 0.73% |
How has the L'OR and Moccona comparison changed over the last 12 months?
3 findings
- L'OR was ahead of Moccona in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, L'OR’s estimated Share of Search among coffee capsule brands worldwide held steady at 3%, and its estimated monthly branded searches held steady at 135K.
- Across the 12 months ending September 2026, Moccona’s estimated Share of Search among coffee capsule brands worldwide moved from 0.49% to 0.73%, and its estimated monthly branded searches moved from 22.2K to 33.1K.
How did search popularity change for coffee capsule brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Moccona worldwide rose 49.1% over 12 measured months, from 22.2K to 33.1K in September 2026.
Other head-to-heads among coffee capsule brands
How each brand is measured
Brandwave collects information about searches that people make online using L'OR’s and Moccona’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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