Brandwave

Loomly vs Sprinklr:Which is searched more?

In September 2026, Sprinklr had more branded searches than Loomly among social media management tools worldwide. Sprinklr had about 74,000 branded searches, while Loomly had 18,400. Sprinklr made up 7.4% of all social media management tool searches we track, and Loomly accounted for 1.8%. These are worldwide searches for English-language branded terms.

Share of searches among social media management tools worldwide in September 2026Is Loomly or Sprinklr more popular in search?
Loomly1.8%18.4K searches
vs
Sprinklr7.4%74K searches

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Is Loomly or Sprinklr more popular in search?

Compare the social media management tools brands run campaigns with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Loomly and Sprinklr among social media management tools worldwide, by month

Share of searches by month for Sprinklr, Loomly. The figures are in the table below the chart.

View monthly share of searches table
MonthMetricoolBufferHootsuiteSprout SocialSprinklrPlanableLoomlyAgorapulseSocialPilotLater
Oct 202534.2%3.1%23.5%15.5%10.3%3.1%3.8%2.5%2.5%1.5%
Nov 202536.9%2.7%25.3%13.7%9%2.7%3.4%2.7%2.2%1.5%
Dec 202539.8%3.2%22.4%12.2%9.8%2.9%3%2.9%2.4%1.3%
Jan 202634.1%4.1%28.5%12.7%8.4%3.1%3.1%2.5%2.1%1.5%
Feb 202636.9%6.1%25.3%11.3%9.1%2.7%2.8%2.2%2.2%1.4%
Mar 202639.1%5.8%22%11.9%9.6%2.9%2.9%2.4%1.9%1.5%
Apr 202641.4%7.9%19.2%10.4%10.2%2.5%3.1%2%2%1.4%
May 202643.9%8.1%17.5%11%8.8%2.6%2.7%2.2%1.8%1.3%
Jun 202643.5%7.8%18.4%10.9%8.7%2.6%2.7%2.1%1.7%1.5%
Jul 202642.2%16%13%10.6%8.5%2.5%2.1%2.1%1.7%1.3%
Aug 202644.7%12.2%13.7%11.2%9%2.7%2.2%1.8%1.5%1.2%
Sep 202645.2%18.8%11.3%9.3%7.4%2.2%1.8%1.8%1.2%0.93%

How has the Loomly and Sprinklr comparison changed over the last 12 months?

3 findings

How did search popularity change for social media management tools worldwide in September 2026?

2 changes
  1. In September 2026, Sprinklr lost share of searches among social media management tools worldwide, from 9% to 7.4%.

  2. Estimated monthly branded searches for Loomly worldwide fell 45% over 12 measured months, from 33.5K to 18.4K in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Loomly’s and Sprinklr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Loomly

6 branded search terms

  • loomly
  • loomly ai
  • loomly analytics
  • loomly calendar
  • loomly content calendar
  • loomly social media

Sprinklr

1 branded search term

  • sprinklr

How the Brand Demand Index is measured

Other head-to-heads among social media management tools

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