Brandwave

Lock&Lock vs Rubbermaid:Which is searched more?

In August 2026, Lock&Lock and Rubbermaid were level on Share of Search among food storage container brands worldwide, with an estimated 64.3K versus 60.5K branded searches, at 3.5% and 3.3% estimated Share of Search. These are worldwide searches for English-language branded terms.

Share of Search among food storage container brands worldwide in August 2026Which is more popular in search, Lock&Lock or Rubbermaid?
Lock&Lock3.5%64.3K searches
vs
Rubbermaid3.3%60.5K searches

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Which is more popular in search, Lock&Lock or Rubbermaid?

Compare the food storage container brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lock&Lock and Rubbermaid among food storage container brands worldwide, by month

Share of Search by month for Lock&Lock, Rubbermaid. The figures are in the table below the chart.

View monthly share of search table
MonthLock&LockRubbermaid
Oct 20253.6%3.2%
Nov 20253.5%3.2%
Dec 20254.4%3.3%
Jan 20263.7%2.8%
Feb 20262.9%2.8%
Mar 20263.4%3.2%
Apr 20263.4%3.7%
May 20263.4%3.7%
Jun 20264.1%3.1%
Jul 20263.6%3.3%
Aug 20263.5%3.3%
Sep 2026——

How has the Lock&Lock and Rubbermaid comparison changed over the last 12 months?

How did search popularity change for food storage container brands worldwide in August 2026?

Neither Lock&Lock nor Rubbermaid moved beyond provider rounding among food storage container brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Lock&Lock’s and Rubbermaid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lock&Lock

2 branded search terms

  • lock and lock
  • lock lock

Rubbermaid

1 branded search term

  • rubbermaid

How the Brand Demand Index is measured

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