Brandwave

Libby vs Reading Eggs:Which is more popular?

In September 2026, Libby and Reading Eggs were level in searches among reading apps worldwide, with an estimated 550K branded searches each, at 9.4% of the total each. When we asked ChatGPT and Google AI Overviews about reading apps, Libby appeared in three of the five answers and Reading Eggs in two. Libby was mentioned before Reading Eggs in three out of five answers.

Among reading apps worldwide in September 2026

Who do people search for more?

Libby and Reading Eggs are searched for about as often as each other.

Libby 550K searchesReading Eggs 550K searches

Who does AI mention more?

Libby, mentioned in 3 of 5 answers, Reading Eggs in 2

Libby in 3 of 5Reading Eggs in 2 of 5

Who does AI recommend more?

Libby, named ahead of Reading Eggs in 3 of 5 answers

Libby first in 3Reading Eggs first in 2

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Top reading apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Libby was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Reading Eggs was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Libby was listed before Reading Eggs in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Libby1st
  2. Kindle2nd
  3. Teach Your Monster to Read3rd
  4. Apple Books4th
  5. Reading Eggs5th
  6. Duolingo ABC6th
  7. The StoryGraph7th
  8. Hooked on Phonics8th
  9. Epic–
  10. Raz-Kids–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kindle3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Libby3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Apple Books3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Reading Eggs2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Teach Your Monster to Read2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • The StoryGraph2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hooked on Phonics1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Duolingo ABC1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Epic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Raz-Kids0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reading apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Libby or Reading Eggs more popular in search?

This chart shows how often people search Google for Libby and Reading Eggs by name. Each line represents a brand's share of searches for all ten reading apps we track, month by month, from English-language searches worldwide.

Libby and Reading Eggs among reading apps worldwide, by month

Share of searches by month for Libby, Reading Eggs. The figures are in the table below the chart.

View monthly share of searches table
MonthKindleEpicLibbyReading EggsRaz-KidsHooked on PhonicsApple BooksTeach Your Monster to ReadDuolingo ABCThe StoryGraph
Oct 202555.1%9%9%11.1%11.1%1.5%1.5%1.2%0.3%0.24%
Nov 202563.4%7%7%10.4%8.5%1.1%1.1%0.94%0.23%0.19%
Dec 202569.6%6.3%7.7%6.3%6.3%1.3%1.3%0.84%0.25%0.38%
Jan 202662.7%6.9%10.3%6.9%8.4%1.4%1.4%1.1%0.28%0.51%
Feb 202659.9%8.1%9.8%9.8%8.1%1.3%1.3%1.1%0.26%0.26%
Mar 202658.4%7.8%9.6%11.7%7.8%1.3%1.6%1.3%0.26%0.26%
Apr 202662.2%6.8%10.2%8.3%8.3%1.1%1.4%1.1%0.22%0.27%
May 202661.7%6.8%10.1%10.1%6.8%1.7%1.4%0.91%0.27%0.27%
Jun 202669%3.4%9.3%9.3%5.1%1.5%1.2%0.68%0.3%0.3%
Jul 202674.4%1.1%10%6.7%3.7%1.6%1.3%0.49%0.33%0.33%
Aug 202665.4%7.2%10.7%7.2%4.8%1.8%1.4%0.79%0.29%0.35%
Sep 202657.4%11.5%9.4%9.4%7.7%1.6%1.3%1%0.38%0.25%

How has the Libby and Reading Eggs comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Libby took it in December 2025, Reading Eggs took it in March 2026, Libby took it in April 2026.
  • Across the 12 months ending September 2026, Libby’s share of searches among reading apps worldwide moved from 9% to 9.4%, and its estimated monthly branded searches held steady at 550K.
  • Across the 12 months ending September 2026, Reading Eggs’ share of searches among reading apps worldwide moved from 11.1% to 9.4%, and its estimated monthly branded searches moved from 673K to 550K.

How did search popularity change for reading apps worldwide in September 2026?

3 changes

  1. In September 2026, Epic overtook Libby to rank 2nd among reading apps worldwide, with 11.5% of the searches.

  2. In September 2026, Reading Eggs gained share of searches among reading apps worldwide, from 7.2% to 9.4%.

  3. In September 2026, Libby lost share of searches among reading apps worldwide, from 10.7% to 9.4%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Libby’s and Reading Eggs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Libby

1 branded search term

  • libby

Reading Eggs

1 branded search term

  • readingeggs

How the Brand Demand Index is measured

Other head-to-heads among reading apps

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