Brandwave

Ledgy vs Pulley:Which is more popular by branded search?

In August 2026, Ledgy had more branded searches than Pulley among equity management platforms worldwide. Ledgy was estimated to have 8.2K branded searches compared to Pulley’s 200, and held a 51.6% Share of Search versus Pulley’s 1.3%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among equity management platforms worldwide in August 2026Which is more popular in search, Ledgy or Pulley?
Ledgy51.6%8.2K searches
vs
Pulley1.3%200 searches

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Which is more popular in search, Ledgy or Pulley?

Compare services and tools used to manage cap tables and employee equity. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ledgy and Pulley among equity management platforms worldwide, by month

Share of Search by month for Ledgy, Pulley. The figures are in the table below the chart.

View monthly share of search table
MonthLedgyGlobal SharesCartaEqvistaPulley
Oct 202531%51%7.8%8.9%1.3%
Nov 202539.2%43.7%7.1%9.2%0.86%
Dec 202538.1%42.7%8.7%9.2%1.2%
Jan 202641.8%38.3%8.8%9.8%1.3%
Feb 202644.2%33.7%10.4%10.4%1.1%
Mar 202645.1%32.4%10.6%11%0.95%
Apr 202643.3%30.9%14.2%10.1%1.5%
May 202645.5%31.9%12.6%9%1.1%
Jun 202644.3%30.7%13.6%10.4%0.97%
Jul 202646.9%26.7%14.2%11%1.2%
Aug 202651.6%24.1%12.9%10.2%1.3%
Sep 2026—————

How has the Ledgy and Pulley comparison changed over the last 12 months?

  • Ledgy was ahead of Pulley in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ledgy’s estimated Share of Search among equity management platforms worldwide moved from 31% to 51.6%, and its estimated monthly branded searches moved from 6.7K to 8.2K.
  • Across the 11 months ending August 2026, Pulley’s estimated Share of Search among equity management platforms worldwide held steady at 1.3%, and its estimated monthly branded searches moved from 280 to 200.

How did search popularity change for equity management platforms worldwide in August 2026?

  1. In August 2026, Ledgy gained estimated Share of Search among equity management platforms worldwide, from 46.9% to 51.6%.

  2. Estimated monthly branded searches for Pulley worldwide fell 28.6% over 11 measured months, from 280 to 200 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ledgy’s and Pulley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ledgy

4 branded search terms

  • ledgy
  • ledgy app
  • ledgy com
  • ledgy equity management

Pulley

2 branded search terms

  • pulley com
  • pulley equity management

How the Brand Demand Index is measured

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