Lattafa vs Oakcha:Which is searched more?
In September 2026, Lattafa had more branded searches than Oakcha among perfume dupe brands worldwide. Lattafa had about 823,000 branded searches, while Oakcha had 71,700. Lattafa made up 71% of all perfume dupe brand searches we track, and Oakcha accounted for 6.2%. These are worldwide searches for English-language branded terms.
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Is Lattafa or Oakcha more popular in search?
Compare the brands that make lower-priced fragrances inspired by designer perfumes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Lattafa, Oakcha. The figures are in the table below the chart.
View monthly share of searches table
| Month | Lattafa | Maison Alhambra | ALT. Fragrances | Oakcha | Dossier | Tru Fragrance |
|---|---|---|---|---|---|---|
| Oct 2025 | 68.3% | 11.2% | 5% | 8.9% | 6.1% | 0.45% |
| Nov 2025 | 67% | 9% | 6.1% | 10.1% | 7.4% | 0.44% |
| Dec 2025 | 71.2% | 7.9% | 5.3% | 8.8% | 6.4% | 0.39% |
| Jan 2026 | 72.8% | 9.7% | 5.3% | 7.3% | 4.4% | 0.48% |
| Feb 2026 | 72.8% | 9.7% | 5.4% | 7.3% | 4.4% | 0.39% |
| Mar 2026 | 70.9% | 11.6% | 5.2% | 7.5% | 4.3% | 0.47% |
| Apr 2026 | 72.8% | 9.7% | 5.3% | 7.3% | 4.4% | 0.48% |
| May 2026 | 70.2% | 11.5% | 5.2% | 7.5% | 5.2% | 0.46% |
| Jun 2026 | 67.7% | 13.6% | 5% | 7.2% | 6.1% | 0.44% |
| Jul 2026 | 67.9% | 13.6% | 5% | 6.8% | 6.1% | 0.54% |
| Aug 2026 | 71.2% | 11.7% | 5.2% | 6.2% | 5.2% | 0.47% |
| Sep 2026 | 71% | 11.7% | 6.4% | 6.2% | 4.3% | 0.47% |
How has the Lattafa and Oakcha comparison changed over the last 12 months?
3 findings
- Lattafa was ahead of Oakcha in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lattafa’s share of searches among perfume dupe brands worldwide moved from 68.3% to 71%, and its estimated monthly branded searches held steady at 823K.
- Across the 12 months ending September 2026, Oakcha’s share of searches among perfume dupe brands worldwide moved from 8.9% to 6.2%, and its estimated monthly branded searches moved from 107K to 71.7K.
How did search popularity change for perfume dupe brands worldwide in September 2026?
2 changes
In September 2026, ALT. Fragrances overtook Oakcha to rank 3rd among perfume dupe brands worldwide, with 6.4% of the searches.
Oakcha’s share of searches among perfume dupe brands worldwide has lost ground for 3 months in a row, from 7.2% to 6.2% in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Lattafa’s and Oakcha’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among perfume dupe brands
Lattafa vs Maison Alhambra: compare search popularity- Lattafa vs ALT. Fragrances: compare search popularity
Lattafa vs Dossier: compare search popularity- Maison Alhambra vs ALT. Fragrances: compare search popularity
- Maison Alhambra vs Oakcha: compare search popularity
- Maison Alhambra vs Dossier: compare search popularity
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