Lashfood vs Olaplex:Which is searched more?
In September 2026, Olaplex had more branded searches than Lashfood among lash serum brands worldwide. Olaplex had about 1,600 branded searches, while Lashfood had 390. Olaplex made up 0.44% of all lash serum brand searches we track, and Lashfood accounted for 0.11%. These are worldwide searches for English-language branded terms.
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Is Lashfood or Olaplex more popular in search?
Compare the brands people buy eyelash growth serums from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Olaplex, Lashfood. The figures are in the table below the chart.
View monthly share of searches table
| Month | RevitaLash | Babe Lash | Latisse | GrandeLASH | The Ordinary | Xlash | RapidLash | Vegamour | Neulash | Olaplex | Lashfood |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 22.2% | 27% | 18.2% | 14.9% | 8.1% | 6.7% | 1.6% | 0.59% | 0.39% | 0.18% | 0.22% |
| Nov 2025 | 22.5% | 27.6% | 15.1% | 15.1% | 6.8% | 10.1% | 1.4% | 0.59% | 0.39% | 0.2% | 0.18% |
| Dec 2025 | 23.9% | 29.3% | 16.1% | 13.1% | 7.2% | 7.2% | 1.4% | 0.78% | 0.41% | 0.41% | 0.19% |
| Jan 2026 | 25.3% | 20.8% | 20.8% | 13.9% | 7.6% | 7.6% | 1.9% | 0.83% | 0.44% | 0.55% | 0.23% |
| Feb 2026 | 28.1% | 18.9% | 23.1% | 12.7% | 6.9% | 6.9% | 1.7% | 0.74% | 0.41% | 0.26% | 0.18% |
| Mar 2026 | 25.8% | 21.2% | 21.2% | 14.2% | 6.3% | 7.8% | 1.9% | 0.68% | 0.45% | 0.37% | 0.17% |
| Apr 2026 | 30.4% | 16.7% | 20.4% | 13.7% | 7.5% | 7.5% | 1.8% | 0.99% | 0.52% | 0.36% | 0.2% |
| May 2026 | 24.8% | 16.6% | 24.8% | 13.6% | 7.4% | 9.1% | 1.8% | 0.8% | 0.52% | 0.36% | 0.2% |
| Jun 2026 | 26.8% | 17.9% | 26.8% | 12% | 6.6% | 6.6% | 1.6% | 0.71% | 0.56% | 0.3% | 0.17% |
| Jul 2026 | 24.6% | 20.1% | 24.6% | 13.5% | 7.4% | 6% | 1.8% | 0.79% | 0.52% | 0.44% | 0.16% |
| Aug 2026 | 23.5% | 19.2% | 23.5% | 12.9% | 8.6% | 8.6% | 2.1% | 0.62% | 0.42% | 0.49% | 0.12% |
| Sep 2026 | 25.1% | 20.5% | 20.5% | 13.7% | 9.2% | 7.5% | 1.8% | 0.67% | 0.44% | 0.44% | 0.11% |
How has the Lashfood and Olaplex comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Olaplex took it in November 2025.
- Across the 12 months ending September 2026, Lashfood’s share of searches among lash serum brands worldwide moved from 0.22% to 0.11%, and its estimated monthly branded searches moved from 880 to 390.
- Across the 12 months ending September 2026, Olaplex’s share of searches among lash serum brands worldwide moved from 0.18% to 0.44%, and its estimated monthly branded searches moved from 720 to 1.6K.
How did search popularity change for lash serum brands worldwide in September 2026?
2 changes
In September 2026, Olaplex fell from 9th to 10th among lash serum brands worldwide.
Estimated monthly branded searches for Lashfood worldwide fell 55.7% over 12 measured months, from 880 to 390 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Lashfood’s and Olaplex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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