Laneige vs Medik8:Which is searched more?
In September 2026, Laneige and Medik8 were level on Share of Search among skincare brands worldwide, with an estimated 450K versus 429K branded searches, at 3.2% and 3.1% estimated Share of Search. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Laneige or Medik8?
Compare the skincare brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Laneige, Medik8. The figures are in the table below the chart.
View monthly share of search table
| Month | Cetaphil | CeraVe | La Roche-Posay | The Ordinary | Beauty of Joseon | Neutrogena | Clinique | Bioderma | Kiehl's | Laneige | SkinCeuticals | Paula's Choice | Medik8 | COSRX | Dermalogica |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 14.2% | 15.6% | 12.5% | 8.3% | 5.4% | 7% | 5.6% | 3.8% | 4.6% | 3.8% | 3.1% | 3.8% | 2.5% | 2.8% | 1.7% |
| Nov 2025 | 12.7% | 12.6% | 11.9% | 11.2% | 6% | 5.4% | 6.5% | 3.6% | 6.5% | 4.4% | 2.9% | 3.5% | 2.8% | 2.6% | 2% |
| Dec 2025 | 13.2% | 14.5% | 13.6% | 9% | 5.6% | 6.6% | 6.1% | 3.3% | 5% | 5% | 2.7% | 3.4% | 2.2% | 3.1% | 1.5% |
| Jan 2026 | 14.4% | 14.3% | 13.5% | 8.9% | 6.8% | 6.5% | 4.9% | 4% | 4% | 4% | 2.7% | 3.3% | 2.7% | 3% | 1.8% |
| Feb 2026 | 14% | 15.3% | 15.1% | 8.3% | 6.6% | 7% | 4.5% | 3.7% | 3.7% | 3.7% | 3% | 3.6% | 2.4% | 2.8% | 1.7% |
| Mar 2026 | 12.9% | 13.8% | 16.1% | 8.8% | 7% | 6.9% | 4.8% | 4% | 4% | 3.2% | 3.2% | 3.2% | 2.6% | 2.9% | 1.8% |
| Apr 2026 | 12.9% | 13.9% | 16.2% | 10.4% | 7.5% | 6.8% | 4.9% | 4% | 3.2% | 2.7% | 2.7% | 3.3% | 2.6% | 3% | 1.5% |
| May 2026 | 12.1% | 14.2% | 16.9% | 8.9% | 7.9% | 7.1% | 5.1% | 4.1% | 3.4% | 2.8% | 2.8% | 3.3% | 2.2% | 3.2% | 1.5% |
| Jun 2026 | 13.1% | 15.1% | 15.1% | 9.6% | 8.6% | 6.7% | 4.5% | 3.7% | 3.7% | 2.5% | 3% | 2.9% | 2.4% | 2.8% | 1.7% |
| Jul 2026 | 14.2% | 15.3% | 15.3% | 9.7% | 7.1% | 6.5% | 4.6% | 3.7% | 3.1% | 3.1% | 3.1% | 3% | 2.8% | 2.7% | 1.4% |
| Aug 2026 | 13.7% | 15% | 14.7% | 9.3% | 6.9% | 7.7% | 4.4% | 3.6% | 3.6% | 3% | 3% | 3.5% | 2.8% | 2.7% | 1.6% |
| Sep 2026 | 14.6% | 13.7% | 13.1% | 10.1% | 7.5% | 6.7% | 4.8% | 3.9% | 3.9% | 3.2% | 3.2% | 3.1% | 3.1% | 2.9% | 1.8% |
How has the Laneige and Medik8 comparison changed over the last 12 months?
3 findings
- Laneige was ahead of Medik8 in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Laneige’s estimated Share of Search among skincare brands worldwide moved from 3.8% to 3.2%, and its estimated monthly branded searches moved from 550K to 450K.
- Across the 12 months ending September 2026, Medik8’s estimated Share of Search among skincare brands worldwide moved from 2.5% to 3.1%, and its estimated monthly branded searches moved from 362K to 429K.
How did search popularity change for skincare brands worldwide in September 2026?
2 changes
In September 2026, Laneige rose from 11th to 10th among skincare brands worldwide.
Estimated monthly branded searches for Medik8 worldwide rose 18.5% over 12 measured months, from 362K to 429K in September 2026.
Other head-to-heads among skincare brands
Cetaphil vs CeraVe: compare search popularityCetaphil vs La Roche-Posay: compare search popularity
Cetaphil vs The Ordinary: compare search popularity
Cetaphil vs Beauty of Joseon: compare search popularity- CeraVe vs The Ordinary: compare search popularity
How each brand is measured
Brandwave collects information about searches that people make online using Laneige’s and Medik8’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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