Lakeland vs MINI:Which is searched more?
In September 2026, MINI had more branded searches than Lakeland among egg Cooker brands worldwide. MINI was estimated to have 1.2M branded searches compared to Lakeland’s 375K, and held a 12% Share of Search versus Lakeland’s 3.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Lakeland or MINI?
Compare the egg cooker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for MINI, Lakeland. The figures are in the table below the chart.
View monthly share of search table
| Month | Bear | MINI | Breville | Lakeland | Cuisinart | Elite | Circle | Dash |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 68.7% | 13.7% | 9.2% | 5.2% | 2.9% | 0.28% | 0.19% | <0.01% |
| Nov 2025 | 71.7% | 9.6% | 10.6% | 4.4% | 3.4% | 0.2% | 0.12% | <0.01% |
| Dec 2025 | 72.3% | 9.6% | 10.6% | 3.7% | 3.6% | 0.14% | 0.1% | <0.01% |
| Jan 2026 | 81.5% | 7.3% | 6.3% | 2.3% | 2.3% | 0.13% | 0.11% | <0.01% |
| Feb 2026 | 41.2% | 27.4% | 17% | 8.5% | 5.2% | 0.31% | 0.36% | <0.01% |
| Mar 2026 | 40.7% | 27% | 16.9% | 8.3% | 6.4% | 0.24% | 0.36% | 0.01% |
| Apr 2026 | 41.4% | 27.5% | 17.3% | 8.4% | 4.8% | 0.21% | 0.36% | <0.01% |
| May 2026 | 36.4% | 29.5% | 18.5% | 9% | 6% | 0.22% | 0.36% | <0.01% |
| Jun 2026 | 37.3% | 30.2% | 19.1% | 7.6% | 5.2% | 0.19% | 0.37% | <0.01% |
| Jul 2026 | 36.3% | 29.4% | 20.4% | 7.4% | 5.9% | 0.22% | 0.34% | <0.01% |
| Aug 2026 | 50.3% | 22.3% | 15.4% | 6.8% | 4.6% | 0.22% | 0.26% | <0.01% |
| Sep 2026 | 73.4% | 12% | 8.6% | 3.7% | 2.1% | 0.14% | 0.13% | <0.01% |
How has the Lakeland and MINI comparison changed over the last 12 months?
3 findings
- MINI was ahead of Lakeland in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lakeland’s estimated Share of Search among egg Cooker brands worldwide moved from 5.2% to 3.7%, and its estimated monthly branded searches moved from 460K to 375K.
- Across the 12 months ending September 2026, MINI’s estimated Share of Search among egg Cooker brands worldwide moved from 13.7% to 12%, and its estimated monthly branded searches held steady at 1.2M.
How did search popularity change for egg Cooker brands worldwide in September 2026?
2 changes
In September 2026, MINI lost estimated Share of Search among egg Cooker brands worldwide, from 22.3% to 12%.
In September 2026, Lakeland lost estimated Share of Search among egg Cooker brands worldwide, from 6.8% to 3.7%.
Other head-to-heads among egg Cooker brands
How each brand is measured
Brandwave collects information about searches that people make online using Lakeland’s and MINI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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