Brandwave

Kung Fu Tea vs Tiger Sugar:Which is more popular?

In September 2026, Kung Fu Tea had more branded searches than Tiger Sugar among bubble tea chains worldwide. Kung Fu Tea had about 301,000 branded searches, while Tiger Sugar had 90,500. Kung Fu Tea made up 14.2% of all bubble tea chain searches we track, and Tiger Sugar accounted for 4.3%. When we asked ChatGPT and Google AI Overviews about bubble tea chains, Kung Fu Tea appeared in all four answers and Tiger Sugar in three. Kung Fu Tea was mentioned before Tiger Sugar in three out of four answers.

Among bubble tea chains worldwide in September 2026

Who do people search for more?

Kung Fu Tea, about 3 searches for every 1 for Tiger Sugar

Kung Fu Tea 301K searchesTiger Sugar 90.5K searches

Who does AI mention more?

Kung Fu Tea, mentioned in every answer we collected

Kung Fu Tea in 4 of 4Tiger Sugar in 3 of 4

Who does AI recommend more?

Kung Fu Tea, named ahead of Tiger Sugar in 3 of 4 answers

Kung Fu Tea first in 3Tiger Sugar first in 1

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Top bubble tea chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Kung Fu Tea appeared in all four answers. Tiger Sugar was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Kung Fu Tea was listed before Tiger Sugar in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gong cha1st
  2. Kung Fu Tea2nd
  3. Sharetea3rd
  4. CoCo4th
  5. Tiger Sugar5th
  6. Chatime6th
  7. Happy Lemon7th
  8. ChaPanda–
  9. Yi Fang Taiwan Fruit Tea–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gong cha4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Kung Fu Tea4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Sharetea4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • CoCo4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Tiger Sugar3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Happy Lemon2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Chatime1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • ChaPanda0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Yi Fang Taiwan Fruit Tea0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about bubble tea chains

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Kung Fu Tea or Tiger Sugar more popular in search?

This chart shows how often people search Google for Kung Fu Tea and Tiger Sugar by name. Each line represents a brand's share of searches for all nine bubble tea chains we track, month by month, from English-language searches worldwide.

Kung Fu Tea and Tiger Sugar among bubble tea chains worldwide, by month

Share of searches by month for Kung Fu Tea, Tiger Sugar. The figures are in the table below the chart.

View monthly share of searches table
MonthGong chaChatimeKung Fu TeaHappy LemonShareteaTiger SugarChaPandaYi Fang Taiwan Fruit TeaCoCo
Oct 202543%15.8%19.4%7.1%7.1%4.7%0.64%2.1%0.1%
Nov 202546%13.8%16.9%7.6%7.6%5.1%0.68%2.3%0.11%
Dec 202541.2%15.2%22.7%6.8%6.8%4.5%0.75%2%0.1%
Jan 202644.2%13.3%19.9%7.3%7.3%4.9%0.8%2.2%0.13%
Feb 202647.9%14.4%17.6%6.5%6.5%4.3%0.71%1.9%0.09%
Mar 202642.8%15.7%19.3%7.1%7.1%4.7%1.2%2.1%0.1%
Apr 202642.8%15.8%19.3%7.1%7.1%4.7%1.2%2.1%0.08%
May 202648.6%14.7%14.7%8%6.6%4.4%1.1%2%0.12%
Jun 202644.9%16.5%16.5%7.4%6.1%4.9%1.2%2.2%0.11%
Jul 202644.7%16.4%16.4%7.4%6%4.9%1.8%2.2%0.08%
Aug 202644.7%16.4%16.4%7.4%6%4.9%1.8%2.2%0.08%
Sep 202647.3%17.4%14.2%6.4%6.4%4.3%1.9%1.9%0.09%

How has the Kung Fu Tea and Tiger Sugar comparison changed over the last 12 months?

3 findings
  • Kung Fu Tea was ahead of Tiger Sugar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kung Fu Tea’s share of searches among bubble tea chains worldwide moved from 19.4% to 14.2%, and its estimated monthly branded searches moved from 450K to 301K.
  • Across the 12 months ending September 2026, Tiger Sugar’s share of searches among bubble tea chains worldwide moved from 4.7% to 4.3%, and its estimated monthly branded searches moved from 110K to 90.5K.

How did search popularity change for bubble tea chains worldwide in September 2026?

2 changes

  1. In September 2026, Kung Fu Tea lost share of searches among bubble tea chains worldwide, from 16.4% to 14.2%.

  2. In September 2026, Tiger Sugar lost share of searches among bubble tea chains worldwide, from 4.9% to 4.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kung Fu Tea’s and Tiger Sugar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kung Fu Tea

1 branded search term

  • kung fu tea

Tiger Sugar

1 branded search term

  • tiger sugar

How the Brand Demand Index is measured

Other head-to-heads among bubble tea chains

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