Brandwave

Koyfin vs Simply Wall St:Which is more popular?

In September 2026, Koyfin had more branded searches than Simply Wall St among stock research platforms worldwide. Koyfin had about 49,500 branded searches, while Simply Wall St had 40,500. Koyfin made up 0.23% of all stock research platform searches we track, and Simply Wall St accounted for 0.18%. When we asked ChatGPT and Google AI Overviews about stock research platforms, Koyfin appeared in three of the five answers and Simply Wall St in one. Koyfin was mentioned before Simply Wall St in three out of four answers.

Among stock research platforms worldwide in September 2026

Who do people search for more?

Koyfin, about 22% more searches than Simply Wall St

Koyfin 49.5K searchesSimply Wall St 40.5K searches

Who does AI mention more?

Koyfin, mentioned in 3 of 5 answers, Simply Wall St in 1

Koyfin in 3 of 5Simply Wall St in 1 of 5

Who does AI recommend more?

Koyfin, named ahead of Simply Wall St in 3 of 4 answers

Koyfin first in 3Simply Wall St first in 1

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Top stock research platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Koyfin was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Simply Wall St was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Koyfin was listed before Simply Wall St in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Seeking Alpha1st
  2. TradingView2nd
  3. Morningstar3rd
  4. Koyfin4th
  5. Finviz5th
  6. Stock Rover6th
  7. Simply Wall St7th
  8. Zacks–
  9. TipRanks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TradingView5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Seeking Alpha4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Finviz3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Morningstar3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Koyfin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stock Rover2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Simply Wall St1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zacks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TipRanks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about stock research platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Koyfin or Simply Wall St more popular in search?

This chart shows how often people search Google for Koyfin and Simply Wall St by name. Each line represents a brand's share of searches for all nine stock research platforms we track, month by month, from English-language searches worldwide.

Koyfin and Simply Wall St among stock research platforms worldwide, by month

Share of searches by month for Koyfin, Simply Wall St. The figures are in the table below the chart.

View monthly share of searches table
MonthTradingViewFinvizMorningstarSeeking AlphaZacksKoyfinSimply Wall StTipRanksStock Rover
Oct 202590.6%4.4%2%1.3%0.73%0.27%0.27%0.33%0.04%
Nov 202589.8%4.5%2.4%1.6%0.73%0.27%0.33%0.33%0.04%
Dec 202590.9%3.7%2.5%1.4%0.74%0.27%0.27%0.27%0.04%
Jan 202691.4%3.7%2%1.4%0.6%0.27%0.33%0.33%0.04%
Feb 202691.6%3.7%2%1.4%0.49%0.27%0.27%0.27%0.03%
Mar 202690.5%4.4%2%1.6%0.49%0.33%0.27%0.27%0.03%
Apr 202690.3%4.5%2%1.6%0.6%0.33%0.27%0.4%0.03%
May 202690.2%4.5%2%1.6%0.6%0.33%0.33%0.4%0.04%
Jun 202692.2%3.7%1.7%1.1%0.5%0.27%0.22%0.27%0.02%
Jul 202693.4%3.1%1.4%0.93%0.5%0.23%0.19%0.23%0.02%
Aug 202692.3%3.7%1.7%1.1%0.5%0.22%0.22%0.27%0.02%
Sep 202692.9%3.7%1.4%0.93%0.41%0.23%0.18%0.18%0.02%

How has the Koyfin and Simply Wall St comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Koyfin took it in March 2026.
  • Across the 12 months ending September 2026, Koyfin’s share of searches among stock research platforms worldwide moved from 0.27% to 0.23%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, Simply Wall St’s share of searches among stock research platforms worldwide moved from 0.27% to 0.18%, and its estimated monthly branded searches moved from 60.5K to 40.5K.

How did search popularity change for stock research platforms worldwide in September 2026?

2 changes

  1. In September 2026, Koyfin rose from 7th to 6th among stock research platforms worldwide.

  2. In September 2026, Simply Wall St rose from 8th to 7th among stock research platforms worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Koyfin’s and Simply Wall St’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Koyfin

1 branded search term

  • koyfin

Simply Wall St

1 branded search term

  • simplywallst

How the Brand Demand Index is measured

Other head-to-heads among stock research platforms

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