Brandwave

Knauf Insulation vs Pink Batts:Which is searched more?

In August 2026, Knauf Insulation had more branded searches than Pink Batts among insulation brands worldwide. Knauf Insulation was estimated to have 35.5K branded searches compared to Pink Batts’ 3.6K, and held a 30.8% Share of Search versus Pink Batts’ 3.1%. These are worldwide searches for English-language branded terms.

Share of Search among insulation brands worldwide in August 2026Which is more popular in search, Knauf Insulation or Pink Batts?
Knauf Insulation30.8%35.5K searches
vs
Pink Batts3.1%3.6K searches

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Which is more popular in search, Knauf Insulation or Pink Batts?

Compare the insulation brands builders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Knauf Insulation and Pink Batts among insulation brands worldwide, by month

Share of Search by month for Knauf Insulation, Pink Batts. The figures are in the table below the chart.

View monthly share of search table
MonthKnauf InsulationPink Batts
Oct 202530.8%2.1%
Nov 202535.2%2.4%
Dec 202535.2%2.4%
Jan 202635.4%2%
Feb 202635.4%2%
Mar 202631%2.1%
Apr 202635.3%2.4%
May 202630.8%3.1%
Jun 202630.9%3.1%
Jul 202634.9%3.5%
Aug 202630.8%3.1%
Sep 2026——

How has the Knauf Insulation and Pink Batts comparison changed over the last 12 months?

How did search popularity change for insulation brands worldwide in August 2026?

  1. In August 2026, Knauf Insulation lost estimated Share of Search among insulation brands worldwide, from 34.9% to 30.8%.

  2. Estimated monthly branded searches for Pink Batts worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Knauf Insulation’s and Pink Batts’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Knauf Insulation

2 branded search terms

  • earthwool
  • knauf insulation

Pink Batts

1 branded search term

  • pink batts

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.