Kitsch vs Slip:Which is more popular?
In September 2026, Kitsch had more branded searches than Slip among hair accessories brands worldwide. Kitsch had about 16,500 branded searches, while Slip had 7,300. Kitsch made up 1.8% of all hair accessories brand searches we track, and Slip accounted for 0.81%. When we asked ChatGPT and Google AI Overviews about hair accessories brands, Kitsch appeared in three of the five answers and Slip in two. Kitsch was mentioned before Slip in two out of three answers.
Who do people search for more?
Kitsch, about 2 searches for every 1 for Slip
Who does AI mention more?
Kitsch, mentioned in 3 of 5 answers, Slip in 2
Who does AI recommend more?
Kitsch, named ahead of Slip in 2 of 3 answers
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Top hair accessories brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Kitsch was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Slip was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kitsch was listed before Slip in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Emi Jay1st
Kitsch2nd
France Luxe3rd
Slip4th
Scunci5th
Claire's–
Conair–
Invisibobble–
Goody–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Emi Jay4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kitsch3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
France Luxe3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Slip2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Scunci2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Claire's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Conair0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Invisibobble0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Goody0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hair accessories brands
5 answers
Asked ChatGPT
“Which hair accessories brand should I buy?”
Asked ChatGPT
“What are the best hair accessories brands?”
Asked ChatGPT
“What's the best hair accessories brand for everyday styling?”
Searched Google, AI Overview
“hair accessories”
Searched Google, AI Overview
“hair accessories for women”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Kitsch or Slip more popular in search?
This chart shows how often people search Google for Kitsch and Slip by name. Each line represents a brand's share of searches for all nine hair accessories brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Kitsch, Slip. The figures are in the table below the chart.
View monthly share of searches table
| Month | Claire's | Emi Jay | Conair | Invisibobble | Kitsch | Slip | Scunci | France Luxe | Goody |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 85.1% | 5.1% | 5.1% | 2.3% | 0.83% | 0.58% | 0.46% | 0.2% | 0.24% |
| Nov 2025 | 79.4% | 10.7% | 4.8% | 2.1% | 1.1% | 1% | 0.43% | 0.28% | 0.16% |
| Dec 2025 | 81% | 7.3% | 6% | 2.2% | 1.3% | 1.3% | 0.44% | 0.29% | 0.19% |
| Jan 2026 | 79.9% | 7.2% | 5.9% | 3.2% | 1.3% | 0.93% | 0.52% | 0.29% | 0.75% |
| Feb 2026 | 80.3% | 7.2% | 5.9% | 3.2% | 1.2% | 1% | 0.52% | 0.35% | 0.36% |
| Mar 2026 | 82.3% | 6.1% | 4.9% | 2.7% | 1.2% | 0.88% | 0.54% | 0.36% | 0.97% |
| Apr 2026 | 83.1% | 6.1% | 5% | 2.7% | 1.3% | 0.74% | 0.45% | 0.36% | 0.26% |
| May 2026 | 78.9% | 7% | 7% | 3.2% | 1.5% | 0.86% | 0.63% | 0.42% | 0.47% |
| Jun 2026 | 79.3% | 7.1% | 7.1% | 3.2% | 1.3% | 0.77% | 0.52% | 0.34% | 0.44% |
| Jul 2026 | 78.8% | 8.6% | 5.8% | 3.2% | 1.4% | 0.93% | 0.51% | 0.42% | 0.38% |
| Aug 2026 | 79.2% | 7.1% | 5.8% | 3.9% | 1.9% | 0.75% | 0.63% | 0.52% | 0.31% |
| Sep 2026 | 75.5% | 10.1% | 6.7% | 3.7% | 1.8% | 0.81% | 0.6% | 0.4% | 0.29% |
How has the Kitsch and Slip comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Slip took it in December 2025, Kitsch took it in January 2026.
- Across the 12 months ending September 2026, Kitsch’s share of searches among hair accessories brands worldwide moved from 0.83% to 1.8%, and its estimated monthly branded searches moved from 12K to 16.5K.
- Across the 12 months ending September 2026, Slip’s share of searches among hair accessories brands worldwide moved from 0.58% to 0.81%, and its estimated monthly branded searches moved from 8.3K to 7.3K.
How did search popularity change for hair accessories brands worldwide in September 2026?
2 changes
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Kitsch’s and Slip’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among hair accessories brands

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