Brandwave

Kahrs vs Pergo:Which is more popular by branded search?

In August 2026, Pergo had more branded searches than Kahrs among flooring worldwide. Pergo was estimated to have 22.2K branded searches compared to Kahrs’ 2.4K, and held a 10.9% Share of Search versus Kahrs’ 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among flooring worldwide in August 2026Which is more popular in search, Kahrs or Pergo?
Kahrs1.2%2.4K searches
vs
Pergo10.9%22.2K searches

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Which is more popular in search, Kahrs or Pergo?

Compare the flooring people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Kahrs and Pergo among flooring worldwide, by month

Share of Search by month for Pergo, Kahrs. The figures are in the table below the chart.

View monthly share of search table
MonthQuick-StepTarkettPergoShawArmstrong FlooringKahrs
Oct 202535.7%35.7%10.7%13.1%3.9%0.95%
Nov 202537.3%37.3%9.2%11.2%4.1%0.99%
Dec 202561%22.5%6.7%6.7%2.5%0.58%
Jan 202635.6%35.6%10.7%13%3.9%1.1%
Feb 202637.3%37.3%9.2%11.2%4.1%0.99%
Mar 202635.7%35.7%13.1%10.7%3.9%0.95%
Apr 202630.3%37%16.6%11.1%4.1%0.98%
May 202630.7%30.7%25.1%9.2%3.4%0.79%
Jun 202632.2%32.2%21.5%9.7%3.5%0.83%
Jul 202635.7%35.7%13.1%10.7%3.9%0.92%
Aug 202636.5%36.5%10.9%10.9%4%1.2%
Sep 2026——————

How has the Kahrs and Pergo comparison changed over the last 12 months?

  • Pergo was ahead of Kahrs in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Kahrs’ estimated Share of Search among flooring worldwide moved from 0.95% to 1.2%, and its estimated monthly branded searches held steady at 2.4K.
  • Across the 11 months ending August 2026, Pergo’s estimated Share of Search among flooring worldwide moved from 10.7% to 10.9%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

How did search popularity change for flooring worldwide in August 2026?

  1. In August 2026, Pergo lost estimated Share of Search among flooring worldwide, from 13.1% to 10.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Kahrs’ and Pergo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kahrs

1 branded search term

  • kahrs flooring

Pergo

1 branded search term

  • pergo flooring

How the Brand Demand Index is measured

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Put your own brand in this comparison

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