Johnston & Jeff vs Wild Harvest:Which is searched more?
In August 2026, Wild Harvest had more branded searches than Johnston & Jeff among bird seed worldwide. Wild Harvest was estimated to have 9.9K branded searches compared to Johnston & Jeff’s 1.8K, and held a 17% Share of Search versus Johnston & Jeff’s 3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Johnston & Jeff or Wild Harvest?
Compare the bird seed people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wild Harvest, Johnston & Jeff. The figures are in the table below the chart.
View monthly share of search table
| Month | Wild Harvest | Johnston & Jeff |
|---|---|---|
| Oct 2025 | 9.2% | 3% |
| Nov 2025 | 7.6% | 2.5% |
| Dec 2025 | 7.6% | 2.5% |
| Jan 2026 | 6.8% | 3.1% |
| Feb 2026 | 7.6% | 3.5% |
| Mar 2026 | 9.1% | 3.4% |
| Apr 2026 | 10.9% | 3.3% |
| May 2026 | 18.4% | 2.7% |
| Jun 2026 | 20.1% | 2.9% |
| Jul 2026 | 17% | 3% |
| Aug 2026 | 17% | 3% |
| Sep 2026 | — | — |
How has the Johnston & Jeff and Wild Harvest comparison changed over the last 12 months?
3 findings
- Wild Harvest was ahead of Johnston & Jeff in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Johnston & Jeff’s estimated Share of Search among bird seed worldwide held steady at 3%, and its estimated monthly branded searches held steady at 1.8K.
- Across the 11 months ending August 2026, Wild Harvest’s estimated Share of Search among bird seed worldwide moved from 9.2% to 17%, and its estimated monthly branded searches moved from 5.4K to 9.9K.
How did search popularity change for bird seed worldwide in August 2026?
1 change
Estimated monthly branded searches for Wild Harvest worldwide rose 83.3% over 11 measured months, from 5.4K to 9.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Johnston & Jeff’s and Wild Harvest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Johnston & Jeff
2 branded search terms
- johnston and jeff
- johnston jeff
Wild Harvest
2 branded search terms
- wild harvest
- wild harvest bird
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